{"id":796,"date":"2021-02-22T12:08:03","date_gmt":"2021-02-22T05:08:03","guid":{"rendered":"http:\/\/journey.hedima.vn\/?p=796"},"modified":"2021-02-22T12:08:03","modified_gmt":"2021-02-22T05:08:03","slug":"cac-chien-dich-marketing-tet-nam-2021","status":"publish","type":"post","link":"https:\/\/hedima.vn\/journey\/cac-chien-dich-marketing-tet-nam-2021\/","title":{"rendered":"C\u00e1c chi\u1ebfn d\u1ecbch marketing T\u1ebft ng\u00e0nh d\u01b0\u1ee3c v\u00e0 ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe n\u0103m 2021"},"content":{"rendered":"<p>T\u1ebft l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng tuy\u1ec7t v\u1eddi trong t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh, kh\u00f4ng ch\u1eeba ng\u00e0nh ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe. <a href=\"http:\/\/journey.hedima.vn\/digital-marketing-trong-nganh-cham-soc-suc-khoe\/\">Digital marketing<\/a> l\u00e0 k\u00eanh ti\u1ebfp c\u1eadn t\u1ef1 nhi\u00ean nh\u1ea5t gi\u00fap h\u01b0\u1edbng \u0111\u1ebfn \u0111\u00f4ng \u0111\u1ea3o nh\u00f3m ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Trong d\u1ecbp T\u1ebft Nguy\u00ean \u0110\u00e1n T\u00e2n S\u1eedu 2021, nhi\u1ec1u nh\u00e3n h\u00e0ng \u0111\u00e3 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o th\u00fa v\u1ecb. C\u00f9ng HEDIMA \u0111i\u1ec3m qua m\u1ed9t s\u1ed1 chi\u1ebfn d\u1ecbch <a href=\"https:\/\/hedima.vn\/journey\/marketing-duoc-pham-cang-han-che-cang-chien-luoc\/\">marketing d\u01b0\u1ee3c<\/a> ph\u1ea9m v\u00e0 ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe sau m\u1ed9t m\u00f9a T\u1ebft an l\u00e0nh \u0111\u00e3 qua nh\u00e9!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hedima.vn\/journey\/cac-chien-dich-marketing-tet-nam-2021\/#1_Calcium_Corbiere_Daily_%E2%80%93_Ho_tro_xuong_chac_khoe_Bau_vui_tron_Tet\" >1. Calcium Corbiere Daily &#8211; H\u1ed7 tr\u1ee3 x\u01b0\u01a1ng ch\u1eafc kh\u1ecfe, B\u1ea7u vui tr\u1ecdn T\u1ebft<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hedima.vn\/journey\/cac-chien-dich-marketing-tet-nam-2021\/#2_Gaviscon_%E2%80%93_Da_day_em_nam_moi_hanh_thong\" >2. Gaviscon &#8211; D\u1ea1 d\u00e0y \u00eam, n\u0103m m\u1edbi hanh th\u00f4ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hedima.vn\/journey\/cac-chien-dich-marketing-tet-nam-2021\/#3_Lactacyd_%E2%80%93_Nam_moi_tran_tuoi_moi\" >3. Lactacyd &#8211; N\u0103m m\u1edbi tr\u00e0n t\u01b0\u01a1i m\u1edbi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hedima.vn\/journey\/cac-chien-dich-marketing-tet-nam-2021\/#4_Yumangel_%E2%80%93_Da_day_khoe_don_Tet_vui\" >4. Yumangel &#8211; D\u1ea1 d\u00e0y kh\u1ecfe, \u0111\u00f3n T\u1ebft vui<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/hedima.vn\/journey\/cac-chien-dich-marketing-tet-nam-2021\/#5_Hoat_huyet_nhat_nhat_%E2%80%93_Doan_clip_quang_cao_gay_tranh_cai\" >5. Ho\u1ea1t huy\u1ebft nh\u1ea5t nh\u1ea5t &#8211; \u0110o\u1ea1n clip qu\u1ea3ng c\u00e1o g\u00e2y tranh c\u00e3i<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Calcium_Corbiere_Daily_%E2%80%93_Ho_tro_xuong_chac_khoe_Bau_vui_tron_Tet\"><\/span><span style=\"color: #017ab7;\">1. Calcium Corbiere Daily &#8211; H\u1ed7 tr\u1ee3 x\u01b0\u01a1ng ch\u1eafc kh\u1ecfe, B\u1ea7u vui tr\u1ecdn T\u1ebft<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng c\u00f3 \u0111\u1ed1i t\u01b0\u1ee3ng l\u00e0 nh\u00f3m ph\u1ee5 n\u1eef c\u00f3 thai &#8211; v\u1ed1n l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng d\u1ec5 h\u1ea1 can-xi nh\u01b0ng ch\u01b0a \u0111\u01b0\u1ee3c ch\u00fa \u00fd nhi\u1ec1u. V\u1edbi slogan \u201cH\u1ed7 tr\u1ee3 x\u01b0\u01a1ng ch\u1eafc kh\u1ecfe, B\u1ea7u vui tr\u1ecdn t\u1ebft\u201d, nh\u00e3n h\u00e0ng mong mu\u1ed1n mang \u0111\u1ebfn c\u1ea3m gi\u00e1c t\u1ef1 tin vui kh\u1ecfe cho m\u1eb9 b\u1ea7u d\u1ecbp T\u1ebft.<\/p>\n<p>Trong \u0111\u1ee3t T\u1ebft n\u00e0y, s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c truy\u1ec1n th\u00f4ng b\u1eb1ng cover v\u00e0 poster tr\u00ean fanpage nh\u00e3n h\u00e0ng d\u1ef1a tr\u00ean TVC tr\u01b0\u1edbc \u0111\u00f3. TVC m\u1edf \u0111\u1ea7u v\u1edbi h\u00ecnh \u1ea3nh m\u1eb9 b\u1ea7u Ho\u00e0ng Oanh u\u1ed1ng Calcium Corbiere, sau \u0111\u00f3 c\u00f4 v\u00e0 c\u00e1c m\u1eb9 b\u1ea7u ho\u00e0n to\u00e0n kh\u00f4ng ng\u1ea7n ng\u1ea1i l\u00e0m \u0111i\u1ec1u m\u00ecnh mu\u1ed1n: tho\u1ea3i m\u00e1i l\u00e0m \u0111\u1eb9p, t\u1eadp yoga, n\u1ea5u \u0103n, \u0111i du l\u1ecbch\u2026 m\u00e0 c\u1ea3 m\u1eb9 v\u00e0 tr\u1ebb \u0111\u1ec1u kh\u1ecfe m\u1ea1nh, vui v\u1ebb.<\/p>\n<p>C\u00e1ch ti\u1ebfp c\u1eadn nh\u1eb9 nh\u00e0ng, th\u00e2n thi\u1ec7n v\u1edbi tone m\u00e0u cam tr\u1ebb trung hi\u1ec7n \u0111\u1ea1i gi\u00fap th\u00f4ng \u0111i\u1ec7p t\u1eeb d\u1ec5 d\u00e0ng ch\u1ea1m \u0111\u1ebfn nh\u00f3m m\u1eb9 b\u1ea7u. TAKE house production l\u00e0 \u0111\u01a1n v\u1ecb h\u1ed7 tr\u1ee3 ph\u00e1t tri\u1ec3n chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng T\u1ebft n\u00e0y.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-811 size-medium\" src=\"http:\/\/journey.hedima.vn\/wp-content\/uploads\/2021\/02\/1-600x600.png\" alt=\"chien dich marketing tet 2021\" width=\"600\" height=\"600\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Gaviscon_%E2%80%93_Da_day_em_nam_moi_hanh_thong\"><\/span><span style=\"color: #017ab7;\">2. Gaviscon &#8211; D\u1ea1 d\u00e0y \u00eam, n\u0103m m\u1edbi hanh th\u00f4ng<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn d\u1ecbch marketing th\u00fa v\u1ecb v\u00e0 d\u00ed d\u1ecfm c\u1ee7a Gaviscon. V\u1edbi linh v\u1eadt l\u00e0 \u201cAnh em c\u1ee9u h\u1ecfa\u201d v\u00e0 MV \u201cD\u1ea1 d\u00e0y \u00eam, n\u0103m m\u1edbi hanh th\u00f4ng\u201d g\u1ee3i n\u00ean c\u1ea3m x\u00fac vui t\u01b0\u01a1i, tr\u1ebb trung, Gaviscon mong mu\u1ed1n ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng b\u1ecb c\u00e1c tri\u1ec7u ch\u1ee9ng \u1ee3 n\u00f3ng, kh\u00f3 ti\u00eau, tr\u00e0o ng\u01b0\u1ee3c l\u00e0m \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1c cu\u1ed9c vui n\u0103m m\u1edbi v\u00e0 sum v\u1ea7y gia \u0111\u00ecnh \u0111\u1ec3 ti\u1ec7c t\u00f9ng tr\u1ecdn v\u1eb9n.<\/p>\n<p>\u0110o\u1ea1n video ca nh\u1ea1c m\u1edf \u0111\u1ea7u v\u1edbi h\u00ecnh \u1ea3nh c\u00f4 g\u00e1i tr\u1ebb r\u1ea5t b\u1eadn r\u1ed9n, stress v\u1edbi<strong> deadline ch\u1ed3ng ch\u1ea5t cu\u1ed1i n\u0103m<\/strong> c\u00f9ng v\u1edbi ti\u1ec7c t\u00f9ng su\u1ed1t. C\u00f4 c\u00f2n ph\u1ea3i \u0103n c\u00e1c th\u1ef1c ph\u1ea9m cay n\u00f3ng v\u1edbi m\u1ed9t chi\u1ebfc d\u1ea1 d\u00e0y kh\u00f4ng kh\u1ecfe: kh\u00f3 ti\u00eau, \u1ee3 n\u00f3ng, tr\u00e0o ng\u01b0\u1ee3c. S\u1ef1 vi\u1ec7c d\u01b0\u1eddng nh\u01b0 b\u1ecb \u0111\u1ea9y l\u00ean \u0111\u1ec9nh \u0111i\u1ec3m khi t\u1ea5t c\u1ea3 th\u1ee9c \u0103n \u0111\u1ec1u bay l\u00ean tr\u1eddi, \u1ea9n d\u1ee5 cho vi\u1ec7c c\u00f4 g\u00e1i qu\u00e1 \u0111\u1ea7y b\u1ee5ng kh\u00f3 ti\u00eau. Khi \u0111\u00f3 anh em c\u1ee9u h\u1ecfa xu\u1ea5t hi\u1ec7n, c\u00f4 g\u00e1i \u0111\u01b0\u1ee3c u\u1ed1ng Gaviscon v\u00e0 c\u00f4 c\u1ea3m th\u1ea5y c\u00e1c tri\u1ec7u ch\u1ee9ng gi\u1ea3m \u0111i t\u1ee9c th\u00ec, l\u00e0m d\u1ecbu nhanh \u0111\u1ebfn b\u1ea5t ng\u1edd m\u00e0 hi\u1ec7u qu\u1ea3 k\u00e9o d\u00e0i su\u1ed1t 4 gi\u1edd. \u0110o\u1ea1n video \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c k\u00eanh Facebook v\u00e0 qu\u1ea3ng c\u00e1o ti vi.<\/p>\n<p>C\u00e1ch ti\u1ebfp c\u1eadn vui v\u1ebb d\u00ed d\u1ecfm v\u1edbi 2 m\u00e0u h\u1ed3ng, tr\u1eafng, xanh v\u1ed1n l\u00e0 c\u00e1c m\u00e0u \u0111\u1eb7c tr\u01b0ng c\u1ee7a nh\u00e3n h\u00e0ng; c\u00f9ng v\u1edbi c\u00e1ch thi\u1ebft k\u1ebf h\u00ecnh \u1ea3nh ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng tr\u1ebb tu\u1ed5i, nh\u00e2n vi\u00ean v\u0103n ph\u00f2ng m\u00e0 chi\u1ebfn d\u1ecbch marketing h\u01b0\u1edbng t\u1edbi. \u00c2m nh\u1ea1c trong video \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 r\u1ea5t b\u1eaft tai v\u1edbi th\u00f4ng \u0111i\u1ec7p r\u00f5 r\u00e0ng. \u0110o\u1ea1n video qu\u1ea3ng c\u00e1o m\u00f9a T\u1ebft \u0111\u01b0\u1ee3c h\u1ee3p t\u00e1c th\u1ef1c hi\u1ec7n b\u1edfi Dentsu mcgarrybowen Vietnam.<\/p>\n<p><iframe loading=\"lazy\" title=\"MV \u201cD\u1ea0 D\u00c0Y \u00caM, N\u0102M M\u1edaI HANH TH\u00d4NG\u201d\" width=\"1020\" height=\"574\" src=\"https:\/\/www.youtube.com\/embed\/bVR-DNUGZK8?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/hedima.vn\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Lactacyd_%E2%80%93_Nam_moi_tran_tuoi_moi\"><\/span><span style=\"color: #017ab7;\">3. Lactacyd &#8211; N\u0103m m\u1edbi tr\u00e0n t\u01b0\u01a1i m\u1edbi<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Chi\u1ebfn d\u1ecbch n\u0103m m\u1edbi c\u1ee7a Lactacyd kh\u00edch l\u1ec7 tinh th\u1ea7n v\u00e0 t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho ph\u1ee5 n\u1eef kh\u00f4ng \u0111\u1ec3 nh\u1eefng ho\u00e0i nghi b\u1ea3n th\u00e2n c\u1ea3n b\u01b0\u1edbc m\u00ecnh, \u0111\u1ec3 n\u0103m m\u1edbi s\u00e1ng b\u1eebng, tr\u00e0n t\u01b0\u01a1i m\u1edbi. Th\u00f4ng \u0111i\u1ec7p \u0111\u01b0\u1ee3c truy\u1ec1n th\u00f4ng qua c\u00e1c post facebook v\u00e0 \u0111o\u1ea1n video ph\u00e1t tr\u00ean <strong>TikTok<\/strong> v\u1edbi \u00c1 h\u1eadu Ki\u1ec1u Loan (LONA). \u00c1 h\u1eadu Ki\u1ec1u Loan \u0111\u1ea1i di\u1ec7n cho th\u1ebf h\u1ec7 tr\u1ebb, n\u0103ng \u0111\u1ed9ng, hi\u1ec7n \u0111\u1ea1i v\u00e0 nhi\u1ec1u m\u00e0u s\u1eafc. H\u00ecnh \u1ea3nh c\u00f4 h\u00e1t v\u00e0 nh\u1ea3y k\u00e8m theo c\u00e1c hi\u1ec7u \u1ee9ng b\u1eaft m\u1eaft v\u1edbi n\u1ed9i dung \u201cT\u1ef1 tin tho\u1ea3i m\u00e1i b\u01b0\u1edbc v\u00e0o New Year, c\u00f4ng vi\u1ec7c, t\u1ef1 ch\u1ee7, t\u00ecnh c\u1ea3m, b\u1ea1n. N\u0103m m\u1edbi tr\u00e0n t\u01b0\u01a1i m\u1edbi t\u1ef1 tin l\u00e0m \u0111i\u1ec1u em mu\u1ed1n\u201d.<\/p>\n<p>S\u1eed d\u1ee5ng tone m\u00e0u h\u1ed3ng n\u1eef t\u00ednh c\u00f9ng c\u00e1ch ti\u1ebfp c\u1eadn nh\u1eb9 nh\u00e0ng, th\u00e2n thi\u1ec7n, nh\u01b0ng kh\u00f4ng k\u00e9m ph\u1ea7n c\u1eadp nh\u1eadt, Lactacyd mong mu\u1ed1n qua chi\u1ebfn d\u1ecbch c\u00e0ng ng\u00e0y c\u00e0ng kh\u1eb3ng \u0111\u1ecbnh v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh trong l\u00f2ng nh\u00f3m kh\u00e1ch h\u00e0ng tr\u1ebb tu\u1ed5i, n\u0103ng \u0111\u1ed9ng.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-813 size-medium\" src=\"http:\/\/journey.hedima.vn\/wp-content\/uploads\/2021\/02\/3-600x600.png\" alt=\"chien dich marketing tet 2021\" width=\"600\" height=\"600\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Yumangel_%E2%80%93_Da_day_khoe_don_Tet_vui\"><\/span><span style=\"color: #017ab7;\">4. Yumangel &#8211; D\u1ea1 d\u00e0y kh\u1ecfe, \u0111\u00f3n T\u1ebft vui<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Yumangel hay th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 thu\u1ed1c d\u1ea1 d\u00e0y ch\u1eef Y, l\u00e0 m\u1ed9t thu\u1ed1c gi\u1ea3m \u0111au d\u1ea1 d\u00e0y c\u1ee7a Yuhan H\u00e0n Qu\u1ed1c \u0111\u01b0\u1ee3c d\u00f9ng l\u00e2u \u0111\u1eddi \u1edf Vi\u1ec7t Nam. Trong chi\u1ebfn d\u1ecbch marketing T\u1ebft n\u00e0y, Yuhan m\u1eddi d\u00e0n di\u1ec5n vi\u00ean n\u1ed5i ti\u1ebfng c\u1ee7a T\u00e1o qu\u00e2n d\u00f9ng s\u1ea3n ph\u1ea9m g\u1ee3i n\u00ean s\u1ef1 g\u1ea7n g\u0169i v\u00e0 t\u0103ng s\u1ee9c lan t\u1ecfa s\u1ea3n ph\u1ea9m \u0111\u1ebfn nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng b\u00ecnh d\u00e2n.<\/p>\n<p>S\u1eed d\u1ee5ng poster v\u1edbi th\u00f4ng \u0111i\u1ec7p \u201cD\u1ea1 d\u00e0y \u00eam, n\u0103m m\u1edbi s\u1ebd hanh th\u00f4ng\u201d k\u00e8m v\u1edbi s\u1ef1 chia s\u1ebb c\u1ee7a c\u00e1c influencer l\u00e0 T\u00e1o Qu\u00e2n g\u1ea7n g\u0169i, c\u00e1c b\u00e0i \u0111\u0103ng v\u1ec1 Yumangel \u0111\u1ec1u nh\u1eadn \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng t\u01b0\u01a1ng t\u00e1c kh\u1ee7ng tr\u00ean c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-812 size-medium\" src=\"http:\/\/journey.hedima.vn\/wp-content\/uploads\/2021\/02\/2-600x600.png\" alt=\"chien dich marketing tet 2021 y duoc yumangel\" width=\"600\" height=\"600\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Hoat_huyet_nhat_nhat_%E2%80%93_Doan_clip_quang_cao_gay_tranh_cai\"><\/span><span style=\"color: #017ab7;\">5. Ho\u1ea1t huy\u1ebft nh\u1ea5t nh\u1ea5t &#8211; \u0110o\u1ea1n clip qu\u1ea3ng c\u00e1o g\u00e2y tranh c\u00e3i<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Ho\u1ea1t huy\u1ebft nh\u1ea5t nh\u1ea5t l\u00e0 m\u1ed9t trong nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u00f4ng y c\u00f3 m\u1eb7t tr\u00ean th\u1ecb tr\u01b0\u1eddng t\u1eeb l\u00e2u v\u1edbi c\u00e1c c\u00f4ng d\u1ee5ng nh\u01b0 h\u1ebft \u0111au \u0111\u1ea7u, d\u1ec5 ng\u1ee7, gi\u1ea3m \u0111au m\u1ecfi vai g\u00e1y\u2026 Tuy nhi\u00ean TVC \u0111\u1ea7u n\u0103m c\u1ee7a nh\u00e3n h\u00e0ng n\u00e0y \u0111ang g\u00e2y kh\u00e1 nhi\u1ec1u tranh c\u00e3i g\u1ea7n \u0111\u00e2y.<\/p>\n<p>TVC c\u00f3 th\u1eddi l\u01b0\u1ee3ng g\u1ea7n 1 ph\u00fat, ghi l\u1ea1i cu\u1ed9c tr\u00f2 chuy\u1ec7n gi\u1eefa hai ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng v\u1ec1 b\u1ec7nh t\u00ecnh c\u1ee7a ng\u01b0\u1eddi th\u00e2n. C\u1ee5 th\u1ec3, ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng l\u1edbn tu\u1ed5i, m\u1eb7c \u00e1o h\u1ed3ng t\u00e2m s\u1ef1 r\u1eb1ng \u00f4ng v\u00e0 m\u1eb9 u\u1ed1ng s\u1ea3n ph\u1ea9m Ho\u1ea1t Huy\u1ebft Nh\u1ea5t Nh\u1ea5t th\u01b0\u1eddng xuy\u00ean n\u00ean ng\u1ee7 r\u1ea5t ngon, trong khi \u0111\u00f3, v\u1ee3 \u00f4ng l\u1ea1i kh\u00f4ng ch\u1ecbu u\u1ed1ng n\u00ean v\u1eabn m\u1ea5t ng\u1ee7 kinh ni\u00ean.<\/p>\n<p>Nghe v\u1eady, ng\u01b0\u1eddi b\u1ea1n c\u1ee7a ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng l\u1edbn tu\u1ed5i, m\u1eb7c \u00e1o tr\u1eafng th\u1eb3ng th\u1eebng n\u00f3i: \u201cV\u1ee3 anh c\u0169ng tr\u00ed th\u1ee9c, c\u0169ng ti\u1ebfn s\u0129 nh\u01b0 anh, \u0111\u00e1ng l\u1ebd ph\u1ea3i u\u1ed1ng ngay. Nh\u01b0ng l\u1ea1i kh\u00f4ng ch\u1ecbu u\u1ed1ng th\u00ec ch\u1ec9 c\u00f3 th\u1ec3 l\u00e0 do nghi\u1ec7p ch\u01b0\u1edbng n\u1eb7ng t\u1eeb ki\u1ebfp tr\u01b0\u1edbc, tr\u1eddi \u0111\u00e0y kh\u00f4ng cho ch\u1ecb \u1ea5y tin t\u01b0\u1edfng v\u00e0o thu\u1ed1c ho\u1ea1t huy\u1ebft \u0111\u1ec3 ph\u1ea3i ch\u1ecbu n\u1ed7i kh\u1ed5 m\u1ea5t ng\u1ee7 kinh ni\u00ean su\u1ed1t \u0111\u1eddi. N\u1ebfu v\u1eady, c\u00f3 m\u00e0 tr\u1eddi khuy\u00ean\u201d. Ng\u01b0\u1eddi \u0111\u00e0n \u00f4ng l\u1edbn tu\u1ed5i nghe xong c\u0169ng ch\u1ec9 bi\u1ebft g\u1eadt g\u00f9, im l\u1eb7ng.<\/p>\n<p>TVC \u0111\u01b0\u1ee3c ph\u00e1t tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n h\u00ecnh nh\u01b0 VTV v\u00e0 HTV. Kh\u00f4ng \u00edt ng\u01b0\u1eddi xem \u0111\u00e3 b\u00ecnh lu\u1eadn th\u1ec3 hi\u1ec7n s\u1ef1 b\u1ee9c x\u00fac v\u1ec1 n\u1ed9i dung qu\u1ea3ng c\u00e1o. Tuy s\u1ea3n ph\u1ea9m \u0111\u00e3 t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd nh\u01b0ng ph\u1ea3n \u1ee9ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng m\u1ea5y t\u00edch c\u1ef1c.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-814 size-medium\" src=\"http:\/\/journey.hedima.vn\/wp-content\/uploads\/2021\/02\/4-600x600.png\" alt=\"chien dich marketing tet\" width=\"600\" height=\"600\" \/><\/p>\n<p>HEDIMA hi v\u1ecdng c\u00e1c chi\u1ebfn d\u1ecbch T\u1ebft t\u1eeb nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u tr\u00ean \u0111\u00e3 t\u1ea1o \u0111\u01b0\u1ee3c cho b\u1ea1n \u00fd t\u01b0\u1edfng \u0111\u1ec3 c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng cho c\u00e1c chi\u1ebfn d\u1ecbch marketing T\u1ebft sau n\u00e0y. Th\u1ebf nh\u01b0ng n\u1ebfu b\u1ea1n v\u1eabn b\u0103n kho\u0103n kh\u00f4ng bi\u1ebft n\u00ean tri\u1ec3n khai chi\u1ebfn d\u1ecbch n\u00e0o th\u1eadt s\u1ef1 th\u00fa v\u1ecb \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng, h\u00e3y \u0111\u1ec3 \u0111\u1ed9i ng\u0169 HEDIMA \u0111\u1ed3ng h\u00e0nh c\u00f9ng b\u1ea1n x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn d\u1ecbch marketing T\u1ebft th\u1eadt th\u00e0nh c\u00f4ng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u1ebft l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng tuy\u1ec7t v\u1eddi trong t\u1ea5t c\u1ea3 c\u00e1c ng\u00e0nh, kh\u00f4ng ch\u1eeba ng\u00e0nh ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe. Digital marketing l\u00e0 k\u00eanh ti\u1ebfp c\u1eadn t\u1ef1 nhi\u00ean nh\u1ea5t gi\u00fap h\u01b0\u1edbng \u0111\u1ebfn \u0111\u00f4ng \u0111\u1ea3o nh\u00f3m ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Trong d\u1ecbp T\u1ebft Nguy\u00ean \u0110\u00e1n T\u00e2n S\u1eedu 2021, nhi\u1ec1u nh\u00e3n h\u00e0ng \u0111\u00e3 th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn [&#8230;]\n","protected":false},"author":13,"featured_media":2112,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[32],"class_list":["post-796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-chien-dich-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/comments?post=796"}],"version-history":[{"count":0,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/796\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media\/2112"}],"wp:attachment":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media?parent=796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/categories?post=796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/tags?post=796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}