{"id":3749,"date":"2023-08-18T09:02:23","date_gmt":"2023-08-18T09:02:23","guid":{"rendered":"https:\/\/hedima.vn\/journey\/?p=3749"},"modified":"2024-01-31T10:10:41","modified_gmt":"2024-01-31T10:10:41","slug":"chien-dich-tien-phong-cho-nguoi-benh-alzheimer","status":"publish","type":"post","link":"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/","title":{"rendered":"\u201cN\u00e9t th\u01b0\u01a1ng kh\u00f4ng phai\u201d &#8211; Ch\u1ea1m c\u1ea3m x\u00fac v\u1edbi chi\u1ebfn d\u1ecbch ti\u00ean phong cho ng\u01b0\u1eddi b\u1ec7nh Alzheimer"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">H\u00e0nh tr\u00ecnh ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh Alzheimer s\u1ebd th\u1eadt kh\u00f3 kh\u0103n khi ng\u01b0\u1eddi th\u00e2n b\u1ec7nh nh\u00e2n ch\u01b0a trang b\u1ecb cho m\u00ecnh ki\u1ebfn th\u1ee9c v\u1ec1 c\u0103n b\u1ec7nh n\u00e0y. V\u1eady nh\u1eefng\u00a0<\/span><span style=\"font-weight: 400;\">th\u00f4ng tin \u201ckh\u00f4 khan\u201d v\u00e0 thi\u1ebfu s\u1ef1 t\u01b0\u01a1ng t\u00e1c v\u1ec1 Alzheimer tr\u00ean internet hi\u1ec7n nay c\u00f3 th\u1eadt s\u1ef1 h\u1eefu \u00edch cho ng\u01b0\u1eddi d\u00f9ng? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00f9ng t\u00ecm hi\u1ec3u xem d\u1ef1 \u00e1n \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d \u0111\u00e3 th\u00e0nh c\u00f4ng nh\u01b0 th\u1ebf n\u00e0o trong vi\u1ec7c t\u1ea1o ra m\u1ed9t h\u00e0nh tr\u00ecnh \u0111\u1ea7y y\u00eau th\u01b0\u01a1ng v\u00e0 c\u1ea3m x\u00fac g\u1eafn k\u1ebft nh\u1eefng ng\u01b0\u1eddi th\u00e2n ch\u0103m s\u00f3c v\u00e0 ng\u01b0\u1eddi b\u1ec7nh Alzheimer nh\u00e9.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Boi_canh\" >B\u1ed1i c\u1ea3nh<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Muc_tieu\" >M\u1ee5c ti\u00eau<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Doi_tuong_tiep_can\" >\u0110\u1ed1i t\u01b0\u1ee3ng ti\u1ebfp c\u1eadn<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Insight\" >Insight<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Thong_diep\" >Th\u00f4ng \u0111i\u1ec7p<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Hoat_dong_va_nhung_ket_qua_dat_duoc\" >Ho\u1ea1t \u0111\u1ed9ng v\u00e0 nh\u1eefng k\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#1_Fanpage_%E2%80%9CHieu_ve_Alzheimer%E2%80%9D\" >1. Fanpage &#8220;Hi\u1ec3u v\u1ec1 Alzheimer&#8221;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#2_Website_%E2%80%9CHuman_Healthcare%E2%80%9D_hhccomvn\" >2. Website &#8220;Human Healthcare&#8221; hhc.com.vn<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#Yeu_to_thanh_cong\" >Y\u1ebfu t\u1ed1 th\u00e0nh c\u00f4ng<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#1_Nam_ro_insight_nguoi_dung\" >1. N\u1eafm r\u00f5 insight ng\u01b0\u1eddi d\u00f9ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#2_Noi_dung_va_hinh_anh_cham_cam_xuc\" >2. N\u1ed9i dung v\u00e0 h\u00ecnh \u1ea3nh ch\u1ea1m c\u1ea3m x\u00fac<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/hedima.vn\/journey\/chien-dich-tien-phong-cho-nguoi-benh-alzheimer\/#3_Toi_uu_hoa_truyen_thong_qua_kinh_nghiem_thuc_thi_nhieu_chien_dich_trong_linh_vuc_suc_khoe\" >3. T\u1ed1i \u01b0u h\u00f3a truy\u1ec1n th\u00f4ng qua kinh nghi\u1ec7m th\u1ef1c thi nhi\u1ec1u chi\u1ebfn d\u1ecbch trong l\u0129nh v\u1ef1c s\u1ee9c kh\u1ecfe<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Boi_canh\"><\/span><span style=\"color: #017ab7;\">B\u1ed1i c\u1ea3nh<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Theo d\u1eef li\u1ec7u c\u1ee7a WHO, tr\u00ean th\u1ebf gi\u1edbi c\u00f3 h\u01a1n 55 tri\u1ec7u ng\u01b0\u1eddi \u0111ang s\u1ed1ng chung v\u1edbi sa s\u00fat tr\u00ed tu\u1ec7 v\u00e0 c\u00f3 kho\u1ea3ng 10 tri\u1ec7u ca m\u1eafc m\u1edbi m\u1ed7i n\u0103m. Trong nh\u00f3m b\u1ec7nh sa s\u00fat tr\u00ed tu\u1ec7, Alzheimer l\u00e0 d\u1ea1ng b\u1ec7nh ph\u1ed5 bi\u1ebfn nh\u1ea5t, chi\u1ebfm t\u1eeb 60-70%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u1ea1i Vi\u1ec7t Nam, c\u00f3 \u0111\u1ebfn 660.000 tr\u01b0\u1eddng h\u1ee3p m\u1eafc sa s\u00fat tr\u00ed tu\u1ec7, nh\u01b0ng t\u1ec9 l\u1ec7 ng\u01b0\u1eddi b\u1ec7nh \u0111\u01b0\u1ee3c ch\u1ea9n \u0111o\u00e1n v\u00e0 \u0111i\u1ec1u tr\u1ecb ch\u1ec9 chi\u1ebfm d\u01b0\u1edbi 1%.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t v\u1edbi 70.000 ng\u01b0\u1eddi tr\u00ean 155 qu\u1ed1c gia cho th\u1ea5y, c\u1ee9 3 ng\u01b0\u1eddi th\u00ec c\u00f3 2 ng\u01b0\u1eddi ngh\u0129 r\u1eb1ng sa s\u00fat tr\u00ed tu\u1ec7 l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a qu\u00e1 tr\u00ecnh l\u00e3o h\u00f3a t\u1ef1 nhi\u00ean. S\u1ef1 ch\u1ee7 quan v\u1edbi c\u00e1c d\u1ea5u hi\u1ec7u s\u1edbm d\u1eabn \u0111\u1ebfn vi\u1ec7c ph\u00e1t hi\u1ec7n v\u00e0 \u0111i\u1ec1u tr\u1ecb mu\u1ed9n, g\u00e2y n\u00ean nh\u1eefng g\u00e1nh n\u1eb7ng v\u1ec1 th\u1ec3 ch\u1ea5t v\u00e0 tinh th\u1ea7n cho ng\u01b0\u1eddi b\u1ec7nh v\u00e0 c\u1ea3 ng\u01b0\u1eddi nh\u00e0 b\u1ec7nh nh\u00e2n.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Muc_tieu\"><\/span><span style=\"color: #017ab7;\">M\u1ee5c ti\u00eau<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0110\u01b0\u1ee3c s\u1ef1 b\u1ea3o tr\u1ee3 n\u1ed9i dung b\u1edfi H\u1ed9i L\u00e3o khoa TPHCM v\u00e0 s\u1ef1 \u0111\u1ed3ng h\u00e0nh c\u1ee7a HEDIMA &#8211; \u0111\u01a1n v\u1ecb truy\u1ec1n th\u00f4ng ti\u00ean phong trong l\u0129nh v\u1ef1c ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe h\u1ee3p t\u00e1c c\u00f9ng n\u1ec1n t\u1ea3ng YouMed, chi\u1ebfn d\u1ecbch \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n v\u1edbi m\u1ee5c \u0111\u00edch n\u00e2ng cao nh\u1eadn th\u1ee9c v\u1ec1 b\u1ec7nh Alzheimer trong c\u1ed9ng \u0111\u1ed3ng, gi\u00fap m\u1ecdi ng\u01b0\u1eddi ch\u1ee7 \u0111\u1ed9ng \u0111\u1ebfn th\u0103m kh\u00e1m t\u1ea1i c\u00e1c c\u01a1 s\u1edf y t\u1ebf \u0111\u1ec3 \u0111\u01b0\u1ee3c ch\u1ea9n \u0111o\u00e1n v\u00e0 ph\u00e1t hi\u1ec7n b\u1ec7nh s\u1edbm, t\u1eeb \u0111\u00f3 c\u00f3 gi\u1ea3i ph\u00e1p \u0111i\u1ec1u tr\u1ecb ph\u00f9 h\u1ee3p v\u00e0 hi\u1ec7u qu\u1ea3. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Doi_tuong_tiep_can\"><\/span><span style=\"color: #017ab7;\">\u0110\u1ed1i t\u01b0\u1ee3ng ti\u1ebfp c\u1eadn<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng ng\u01b0\u1eddi l\u1edbn tu\u1ed5i trong gia \u0111\u00ecnh nh\u01b0 \u00f4ng b\u00e0, cha m\u1eb9 l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 nguy c\u01a1 cao m\u1eafc ph\u1ea3i b\u1ec7nh Alzheimer. Tuy nhi\u00ean, h\u1ea7u h\u1ebft ng\u01b0\u1eddi b\u1ec7nh kh\u00f4ng th\u1ec3 nh\u1eadn ra h\u1ecd \u0111ang g\u1eb7p v\u1ea5n \u0111\u1ec1. L\u00fac n\u00e0y, ng\u01b0\u1eddi th\u00e2n xung quanh c\u00f3 vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c ph\u00e1t hi\u1ec7n s\u1edbm c\u00e1c d\u1ea5u hi\u1ec7u c\u1ee7a b\u1ec7nh.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do \u0111\u00f3, chi\u1ebfn d\u1ecbch \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d t\u1eadp trung ti\u1ebfp c\u1eadn \u0111\u1ebfn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng l\u00e0 ng\u01b0\u1eddi th\u00e2n trong gia \u0111\u00ecnh, tham gia ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh. B\u00ean c\u1ea1nh \u0111\u00f3, chi\u1ebfn d\u1ecbch c\u0169ng h\u01b0\u1edbng \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi l\u1edbn tu\u1ed5i c\u00f3 nguy c\u01a1 cao m\u1eafc b\u1ec7nh Alzheimer, \u0111\u1ec3 ch\u1ee7 \u0111\u1ed9ng ph\u00f2ng ng\u1eeba c\u0169ng nh\u01b0 \u0111i th\u0103m kh\u00e1m s\u1edbm khi c\u00f3 c\u00e1c d\u1ea5u hi\u1ec7u nghi ng\u1edd, t\u1eeb \u0111\u00f3 nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 \u0111i\u1ec1u tr\u1ecb k\u1ecbp th\u1eddi v\u00e0 hi\u1ec7u qu\u1ea3.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Insight\"><\/span><span style=\"color: #017ab7;\">Insight<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Alzheimer kh\u00f4ng ch\u1ec9 l\u00e0 n\u1ed7i lo phi\u1ec1n to\u00e1i c\u1ee7a ng\u01b0\u1eddi b\u1ec7nh v\u1edbi ch\u1ee9ng nh\u1edb nh\u1edb qu\u00ean qu\u00ean. M\u00e0 n\u00f3 c\u00f2n l\u00e0 nh\u1eefng \u00e1p l\u1ef1c \u0111\u00e8 n\u1eb7ng l\u00ean t\u00e2m l\u00fd c\u1ee7a ng\u01b0\u1eddi tr\u1ef1c ti\u1ebfp ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eefng l\u1ea7m t\u01b0\u1edfng v\u1ec1 m\u1ea5t tr\u00ed nh\u1edb l\u00e0 b\u1ec7nh c\u1ee7a tu\u1ed5i gi\u00e0 d\u1eabn \u0111\u1ebfn vi\u1ec7c \u0111\u01b0a ng\u01b0\u1eddi th\u00e2n \u0111\u1ebfn th\u0103m kh\u00e1m tr\u1ec5, g\u00e2y kh\u00f3 kh\u0103n cho \u0111i\u1ec1u tr\u1ecb. C\u00f9ng v\u1edbi \u0111\u00f3, qu\u00e1 tr\u00ecnh ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh s\u1ebd l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c l\u1edbn \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ch\u0103m s\u00f3c, khi h\u1ecd ch\u01b0a \u0111\u01b0\u1ee3c trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 ki\u1ebfn th\u1ee9c v\u1ec1 b\u1ec7nh Alzheimer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Theo th\u1eddi gian, b\u1ec7nh nh\u00e2n sa s\u00fat tr\u00ed tu\u1ec7 d\u1ea7n qu\u00ean \u0111i nh\u1eefng k\u00fd \u1ee9c v\u1ec1 gia \u0111\u00ecnh m\u00e0 h\u1ecd y\u00eau th\u01b0\u01a1ng. Ng\u01b0\u1eddi th\u00e2n ch\u0103m s\u00f3c c\u0169ng ch\u00ecm v\u00e0o nh\u1eefng lo toan, s\u1ef1 c\u0103ng th\u1eb3ng v\u00e0 m\u1ec7t m\u1ecfi m\u00e0 qu\u00ean \u0111i c\u00e1ch y\u00eau th\u01b0\u01a1ng b\u1ea3n th\u00e2n v\u00e0 nh\u1eefng kho\u1ea3nh kh\u1eafc vui v\u1ebb c\u00f9ng ng\u01b0\u1eddi th\u00e2n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">N\u00e2ng cao s\u1ef1 hi\u1ec3u bi\u1ebft v\u1ec1 b\u1ec7nh Alzheimer r\u1ea5t c\u1ea7n thi\u1ebft cho vi\u1ec7c ph\u00e1t hi\u1ec7n s\u1edbm nh\u1eefng d\u1ea5u hi\u1ec7u b\u1ec7nh \u1edf ng\u01b0\u1eddi th\u00e2n. T\u1eeb \u0111\u00f3 k\u1ecbp th\u1eddi \u0111\u01b0a h\u1ecd \u0111\u1ebfn th\u0103m kh\u00e1m v\u00e0 \u0111i\u1ec1u tr\u1ecb, h\u1ea1n ch\u1ebf nguy c\u01a1 suy gi\u1ea3m tr\u00ed nh\u1edb. \u0110\u1ed3ng th\u1eddi, vi\u1ec7c ch\u0103m s\u00f3c c\u0169ng tr\u1edf n\u00ean d\u1ec5 d\u00e0ng h\u01a1n v\u00e0 gi\u1ea3m b\u1edbt nh\u1eefng g\u00e1nh n\u1eb7ng t\u00e2m l\u00fd cho ng\u01b0\u1eddi ch\u0103m s\u00f3c.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Thong_diep\"><\/span><span style=\"color: #017ab7;\">Th\u00f4ng \u0111i\u1ec7p<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201cN\u00e9t th\u01b0\u01a1ng kh\u00f4ng phai\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u00ecnh c\u1ea3m gia \u0111\u00ecnh l\u00e0 ngu\u1ed3n \u0111\u1ed9ng l\u1ef1c l\u1edbn lao, gi\u00fap m\u1ed7i ng\u01b0\u1eddi c\u00f3 th\u00eam s\u1ee9c m\u1ea1nh v\u01b0\u1ee3t qua m\u1ecdi kh\u00f3 kh\u0103n. V\u1edbi t\u00ecnh y\u00eau th\u01b0\u01a1ng, s\u1ef1 s\u1ebb chia v\u00e0 c\u1ea3m th\u00f4ng, ng\u01b0\u1eddi th\u00e2n ch\u0103m s\u00f3c l\u00e0 nh\u1eefng ng\u01b0\u1eddi b\u1ea1n \u0111\u1ed3ng h\u00e0nh lu\u00f4n \u1edf b\u00ean c\u1ea1nh ng\u01b0\u1eddi b\u1ec7nh, c\u1ed5 v\u0169 h\u1ecd ti\u1ebfp t\u1ee5c trong h\u00e0nh tr\u00ecnh \u0111i\u1ec1u tr\u1ecb sa s\u00fat tr\u00ed tu\u1ec7.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Chi\u1ebfn d\u1ecbch \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d l\u00e0 c\u1ea7u n\u1ed1i gi\u00fap nh\u1eefng ng\u01b0\u1eddi b\u1ec7nh v\u00e0 ng\u01b0\u1eddi th\u00e2n ch\u0103m s\u00f3c l\u01b0u gi\u1eef s\u1ef1 y\u00eau th\u01b0\u01a1ng, nh\u1eefng t\u00ecnh c\u1ea3m gia \u0111\u00ecnh v\u1eb9n nguy\u00ean v\u00e0 c\u00f2n m\u00e3i. \u0110\u00e2y c\u0169ng l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi t\u00ecm hi\u1ec3u, chia s\u1ebb v\u00e0 n\u00e2ng cao ki\u1ebfn th\u1ee9c, c\u0169ng nh\u01b0 c\u00f3 nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh ph\u00f9 h\u1ee3p v\u00e0 d\u1ec5 d\u00e0ng h\u01a1n.<\/span><\/p>\n<figure id=\"attachment_3758\" aria-describedby=\"caption-attachment-3758\" style=\"width: 1020px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-3758\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2023\/08\/Post-on-Youmed--1024x1024.png\" alt=\"&quot;Hi\u1ec3u v\u1ec1 Alzheimer&quot; - Fanpage c\u1ee7a chi\u1ebfn d\u1ecbch cho ng\u01b0\u1eddi b\u1ec7nh Alzheimer\" width=\"1020\" height=\"1020\" srcset=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2023\/08\/Post-on-Youmed--1024x1024.png 1024w, https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2023\/08\/Post-on-Youmed--300x300.png 300w, https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2023\/08\/Post-on-Youmed--150x150.png 150w, https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2023\/08\/Post-on-Youmed--768x768.png 768w, https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2023\/08\/Post-on-Youmed-.png 1200w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/><figcaption id=\"caption-attachment-3758\" class=\"wp-caption-text\">&#8220;Hi\u1ec3u v\u1ec1 Alzheimer&#8221; &#8211; Fanpage c\u1ee7a chi\u1ebfn d\u1ecbch cho ng\u01b0\u1eddi b\u1ec7nh Alzheimer<\/figcaption><\/figure>\n<h2><span class=\"ez-toc-section\" id=\"Hoat_dong_va_nhung_ket_qua_dat_duoc\"><\/span><span style=\"color: #017ab7;\">Ho\u1ea1t \u0111\u1ed9ng v\u00e0 nh\u1eefng k\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">V\u1edbi th\u1eddi gian th\u1ef1c hi\u1ec7n ch\u1ec9 trong 6 th\u00e1ng (01-06\/2023), d\u1ef1 \u00e1n \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d \u0111\u00e3 mang \u0111\u1ebfn c\u1ed9ng \u0111\u1ed3ng nh\u1eefng th\u00f4ng tin h\u1eefu \u00edch v\u00e0 \u00fd ngh\u0129a qua 7 video ng\u1eafn, 30 b\u00e0i \u0111\u0103ng fanpage v\u00e0 30 b\u00e0i \u0111\u0103ng website xoay quanh 4 ch\u1ee7 \u0111\u1ec1 ch\u00ednh l\u00e0:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kh\u1edfi \u0111\u1ea7u c\u1ee7a c\u0103n b\u1ec7nh Alzheimer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Th\u1ea5u hi\u1ec3u b\u1ec7nh Alzheimer\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u00e0nh tr\u00ecnh m\u1edbi c\u00f9ng b\u1ec7nh Alzheimer\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">L\u01b0u gi\u1eef kho\u1ea3nh kh\u1eafc y\u00eau th\u01b0\u01a1ng\u00a0<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"1_Fanpage_%E2%80%9CHieu_ve_Alzheimer%E2%80%9D\"><\/span><span style=\"color: #017ab7;\">1. Fanpage &#8220;Hi\u1ec3u v\u1ec1 Alzheimer&#8221;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">D\u1ef1 \u00e1n \u0111\u00e3 th\u00e0nh l\u1eadp m\u1ed9t fanpage m\u1edbi c\u00f3 t\u00ean l\u00e0 \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d, nh\u1eb1m t\u1ea1o s\u1ef1 k\u1ebft n\u1ed1i v\u1edbi c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 t\u0103ng t\u1ec9 l\u1ec7 traffic \u201c\u0111\u1ed5\u201d v\u1ec1 website. \u0110\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, fanpage x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung r\u00f5 r\u00e0ng, chi ti\u1ebft v\u00e0 nh\u1ea5t qu\u00e1n v\u1ec1 n\u1ed9i dung v\u00e0 h\u00ecnh th\u1ee9c cho 30 b\u00e0i \u0111\u0103ng fanpage v\u00e0 7 video ng\u1eafn, v\u1edbi m\u1ee5c ti\u00eau t\u1ea1o s\u1ef1 thu h\u00fat v\u00e0 t\u0103ng l\u01b0\u1ee3t reach t\u1eeb c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c video ng\u1eafn v\u1edbi 7 ch\u1ee7 \u0111\u1ec1 kh\u00e1c nhau v\u1ec1 b\u1ec7nh Alzheimer, v\u1eeba mang t\u00ednh th\u00f4ng tin v\u1eeba l\u1ed3ng gh\u00e9p v\u00e0o \u0111\u00f3 nh\u1eefng c\u00e2u chuy\u1ec7n v\u00e0 th\u00f4ng \u0111i\u1ec7p \u00fd ngh\u0129a, t\u00edch c\u1ef1c. Nh\u1eefng video n\u00e0y v\u1edbi h\u00ecnh \u1ea3nh \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n, c\u00f3 ph\u1ee5 \u0111\u1ec1 v\u00e0 thuy\u1ebft minh r\u00f5 r\u00e0ng, n\u1ed9i dung truy\u1ec1n \u0111\u1ea1t d\u1ec5 hi\u1ec3u \u0111\u00e3 t\u1ea1o \u0111\u01b0\u1ee3c nh\u1eefng hi\u1ec7u \u1ee9ng t\u00edch c\u1ef1c v\u00e0 thu h\u00fat ng\u01b0\u1eddi xem tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng fanpage v\u00e0 website.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"Hi\u1ec3u \u0111\u00fang v\u1ec1 Alzheimer\" width=\"1020\" height=\"574\" src=\"https:\/\/www.youtube.com\/embed\/vqN63EMKWLA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c ho\u1ea1t \u0111\u1ed9ng inbox gi\u1ea3i \u0111\u00e1p v\u00e0 t\u01b0 v\u1ea5n cho ng\u01b0\u1eddi quan t\u00e2m trang c\u0169ng di\u1ec5n ra s\u00f4i n\u1ed5i, nh\u1eb1m t\u1ea1o s\u1ef1 t\u01b0\u01a1ng t\u00e1c v\u00e0 \u201cnu\u00f4i d\u01b0\u1ee1ng\u201d c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sau khi c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u00ean \u0111\u01b0\u1ee3c tri\u1ec3n khai, fanpage \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d \u0111\u00e3 ghi nh\u1eadn c\u00e1c k\u1ebft qu\u1ea3 t\u00edch c\u1ef1c:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u01a1n 5.300 ng\u01b0\u1eddi theo d\u00f5i trang \u0111\u1ec3 c\u1eadp nh\u1eadt tin t\u1ee9c th\u01b0\u1eddng xuy\u00ean.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Ti\u1ebfp c\u1eadn 70% so v\u1edbi pool target audience (ng\u01b0\u1eddi quan t\u00e2m v\u1ec1 sa s\u00fat tr\u00ed tu\u1ec7), trong \u0111\u00f3 c\u00f3 kho\u1ea3ng 45% t\u01b0\u01a1ng t\u00e1c t\u1ef1 nhi\u00ean v\u00e0 t\u1ef7 l\u1ec7 t\u01b0\u01a1ng t\u00e1c tr\u00ean 3%.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">H\u01a1n 150 li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n cho ng\u01b0\u1eddi th\u00e2n \u0111ang c\u00f3 d\u1ea5u hi\u1ec7u sa s\u00fat tr\u00ed tu\u1ec7.<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"2_Website_%E2%80%9CHuman_Healthcare%E2%80%9D_hhccomvn\"><\/span><span style=\"color: #017ab7;\">2. Website &#8220;Human Healthcare&#8221; hhc.com.vn<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Khi truy c\u1eadp v\u00e0o website Human Healthcare \u1edf chuy\u00ean m\u1ee5c \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d, c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng t\u00ecm ki\u1ebfm c\u00e1c ph\u00f2ng kh\u00e1m, b\u1ec7nh vi\u1ec7n t\u1ea7m so\u00e1t v\u00e0 \u0111i\u1ec1u tr\u1ecb b\u1ec7nh Alzheimer cho ng\u01b0\u1eddi th\u00e2n. C\u00f9ng v\u1edbi t\u00ednh n\u0103ng chatbot qua facebook \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean website, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u1eb7t c\u00e2u h\u1ecfi v\u00e0 nh\u1eadn s\u1ef1 t\u01b0 v\u1ea5n t\u1eeb c\u00e1c chuy\u00ean gia y t\u1ebf.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u00e2y c\u0169ng l\u00e0 n\u01a1i gi\u00fap m\u1ecdi ng\u01b0\u1eddi t\u00ecm hi\u1ec3u c\u00e1c th\u00f4ng tin v\u1ec1 b\u1ec7nh Alzheimer, th\u00f4ng qua 30 b\u00e0i vi\u1ebft chuy\u00ean \u0111\u1ec1 v\u00e0 7 video ng\u1eafn \u0111\u01b0\u1ee3c \u0111\u0103ng t\u1ea3i tr\u00ean website. N\u1ed9i dung c\u1ee7a c\u00e1c b\u00e0i vi\u1ebft n\u00e0y \u0111\u01b0\u1ee3c nghi\u00ean c\u1ee9u v\u00e0 tri\u1ec3n khai d\u1ef1a tr\u00ean nh\u1eefng keyword v\u00e0 nhu c\u1ea7u th\u1eadt s\u1ef1 c\u1ee7a \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau khi s\u1eed d\u1ee5ng Google \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00f4ng tin.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u1eb1m t\u0103ng \u0111\u1ed9 ph\u1ee7 s\u00f3ng c\u1ee7a chi\u1ebfn d\u1ecbch, Google Display Network (GDN) l\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 \u0111\u1ec3 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a d\u1ef1 \u00e1n, thu h\u00fat nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau h\u01a1n \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00f4ng tin v\u1ec1 b\u1ec7nh Alzheimer t\u1ea1i website Human Healthcare. V\u1edbi ho\u1ea1t \u0111\u1ed9ng GDN, d\u1ef1 \u00e1n s\u1eed d\u1ee5ng c\u00e1c banner \u0111\u1ec3 hi\u1ec3n th\u1ecb tr\u00ean trang web c\u1ee7a Google nh\u1eb1m d\u1eabn v\u1ec1 website c\u1ee7a d\u1ef1 \u00e1n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0110\u1ed3ng th\u1eddi, d\u1ef1 \u00e1n ph\u1ed1i h\u1ee3p v\u1edbi n\u1ec1n t\u1ea3ng YouMed News &#8211; Trang Tin Y t\u1ebf ch\u00ednh th\u1ed1ng v\u00e0 h\u1eefu \u00edch v\u1edbi h\u00e0ng tri\u1ec7u l\u01b0\u1ee3t truy c\u1eadp m\u1ed7i th\u00e1ng &#8211; \u0111\u1eb7t banner c\u1ee7a chi\u1ebfn d\u1ecbch t\u1ea1i c\u00e1c b\u00e0i vi\u1ebft v\u1ec1 Alzheimer \u0111\u1ec3 h\u01b0\u1edbng ng\u01b0\u1eddi d\u00f9ng trang Tin Y t\u1ebf v\u1ec1 chuy\u00ean m\u1ee5c \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d t\u1ea1i website Human Healthcare. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c b\u00e0i vi\u1ebft Advertorial Articles c\u0169ng \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t v\u00e0 \u0111\u0103ng t\u1ea3i t\u1ea1i c\u00e1c chuy\u00ean m\u1ee5c ph\u00f9 h\u1ee3p, \u0111\u1ec3 d\u1ec5 d\u00e0ng \u201cch\u1ea1m \u0111\u1ebfn\u201d c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau trong h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng c\u1ee7a YouMed News.<\/span><\/p>\n<p>Ch\u1ec9 trong 6 th\u00e1ng tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u00ean, website \u0111\u00e3 thu h\u00fat h\u01a1n 50.000 l\u01b0\u1ee3t xem trang v\u00e0 tr\u00ean 32.000 ng\u01b0\u1eddi d\u00f9ng, c\u00f9ng v\u1edbi h\u01a1n 600 l\u01b0\u1ee3t t\u00ecm ki\u1ebfm c\u00e1c ph\u00f2ng kh\u00e1m do H\u1ed9i L\u00e3o khoa TP H\u1ed3 Ch\u00ed Minh \u0111\u1ec1 xu\u1ea5t, trong \u0111\u00f3 h\u01a1n 60% l\u01b0\u1ee3ng truy c\u1eadp (traffic) \u0111\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i t\u1eeb data c\u1ee7a trang Tin y t\u1ebf YouMed, c\u00f2n l\u1ea1i t\u1eeb c\u00e1c k\u00eanh kh\u00e1c nh\u01b0 qu\u1ea3ng c\u00e1o Facebook v\u00e0 Google.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Yeu_to_thanh_cong\"><\/span><span style=\"color: #017ab7;\">Y\u1ebfu t\u1ed1 th\u00e0nh c\u00f4ng<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Nam_ro_insight_nguoi_dung\"><\/span><span style=\"color: #017ab7;\">1. N\u1eafm r\u00f5 insight ng\u01b0\u1eddi d\u00f9ng<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Nh\u1edd v\u00e0o s\u1ef1 nghi\u00ean c\u1ee9u s\u00e2u s\u1eafc v\u00e0 nh\u1eefng k\u1ebft qu\u1ea3 th\u1ef1c t\u1ebf \u0111\u00e3 cho th\u1ea5y d\u1ef1 \u00e1n th\u1ef1c s\u1ef1 ch\u1ea1m \u0111\u00fang t\u00e2m l\u00fd nh\u1eefng ng\u01b0\u1eddi ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh<\/span><span style=\"font-weight: 400;\">:<\/span><span style=\"font-weight: 400;\"> Th\u1ea5u hi\u1ec3u nh\u1eefng g\u00e1nh n\u1eb7ng v\u00e0 \u00e1p l\u1ef1c m\u00e0 h\u1ecd \u0111ang g\u1eb7p ph\u1ea3i trong qu\u00e1 tr\u00ecnh ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh Alzheimer, \u0111\u1ed3ng th\u1eddi mang \u0111\u1ebfn \u201cgi\u1ea3i ph\u00e1p\u201d l\u00e0 nh\u1eefng th\u00f4ng tin h\u1eefu \u00edch v\u1ec1 c\u0103n b\u1ec7nh n\u00e0y.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Noi_dung_va_hinh_anh_cham_cam_xuc\"><\/span><span style=\"color: #017ab7;\">2. N\u1ed9i dung v\u00e0 h\u00ecnh \u1ea3nh ch\u1ea1m c\u1ea3m x\u00fac<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">D\u1ef1 \u00e1n \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d mang \u0111\u1ebfn m\u1ed9t h\u00e0nh tr\u00ecnh gi\u1eef \u201cn\u00e9t th\u01b0\u01a1ng kh\u00f4ng phai\u201d qua nh\u1eefng h\u00ecnh \u1ea3nh v\u00e0 ng\u00f4n t\u1eeb \u0111\u1ea7y c\u1ea3m x\u00fac c\u1ee7a t\u00ecnh th\u00e2n. \u0110i\u1ec1u \u0111\u00f3 \u0111\u00e3 gi\u00fap chi\u1ebfn d\u1ecbch thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 t\u01b0\u01a1ng t\u00e1c t\u00edch c\u1ef1c t\u1eeb c\u1ed9ng \u0111\u1ed3ng, n\u00e2ng cao s\u1ef1 ch\u00fa \u00fd c\u1ee7a nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau \u0111\u1ec3 hi\u1ec3u v\u1ec1 Alzheimer.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Toi_uu_hoa_truyen_thong_qua_kinh_nghiem_thuc_thi_nhieu_chien_dich_trong_linh_vuc_suc_khoe\"><\/span><span style=\"color: #017ab7;\">3. T\u1ed1i \u01b0u h\u00f3a truy\u1ec1n th\u00f4ng qua kinh nghi\u1ec7m th\u1ef1c thi nhi\u1ec1u chi\u1ebfn d\u1ecbch trong l\u0129nh v\u1ef1c s\u1ee9c kh\u1ecfe<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Trong truy\u1ec1n th\u00f4ng marketing, vi\u1ec7c n\u1eafm r\u00f5 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 insight l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 t\u1ea1o n\u00ean s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch. V\u00e0 \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y, l\u1ef1a ch\u1ecdn k\u00eanh truy\u1ec1n th\u00f4ng sao cho hi\u1ec7u qu\u1ea3 v\u00e0 \u00edt t\u1ed1n k\u00e9m l\u1ea1i l\u00e0 m\u1ed9t b\u00e0i to\u00e1n kh\u00f3 \u0111\u1ed1i v\u1edbi nhi\u1ec1u doanh nghi\u1ec7p.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Qua nh\u1eefng con s\u1ed1 th\u1ef1c t\u1ebf n\u00eau tr\u00ean, HEDIMA v\u1edbi b\u1ec1 d\u00e0y kinh nghi\u1ec7m th\u1ef1c thi nhi\u1ec1u chi\u1ebfn d\u1ecbch trong l\u0129nh v\u1ef1c s\u1ee9c kh\u1ecfe, \u0111\u00e3 khai th\u00e1c hi\u1ec7u qu\u1ea3 c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng s\u1ed1 nh\u01b0 Facebook, Google v\u00e0 n\u1ec1n t\u1ea3ng YouMed, g\u00f3p ph\u1ea7n mang \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng v\u1ec1 m\u1eb7t truy\u1ec1n th\u00f4ng cho d\u1ef1 \u00e1n \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d, \u0111\u01b0a d\u1ef1 \u00e1n \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau v\u00e0 c\u1ed9ng \u0111\u1ed3ng.<\/span><\/p>\n<p>C\u00f3 th\u1ec3 th\u1ea5y, chi\u1ebfn d\u1ecbch \u201cHi\u1ec3u v\u1ec1 Alzheimer\u201d v\u1edbi s\u1ef1 b\u1ea3o tr\u1ee3 th\u00f4ng tin c\u1ee7a H\u1ed9i L\u00e3o khoa Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh, c\u00f9ng s\u1ef1 \u0111\u1ed3ng h\u00e0nh c\u1ee7a HEDIMA \u0111\u00e3 c\u1ef1c k\u1ef3 th\u00e0nh c\u00f4ng trong vi\u1ec7c ti\u1ebfp c\u1eadn c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng s\u1ed1, n\u00e2ng cao nh\u1eadn th\u1ee9c c\u1ed9ng \u0111\u1ed3ng v\u1ec1 b\u1ec7nh Alzheimer. V\u1edbi nh\u1eefng g\u00ec \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c, HEDIMA h\u1ee9a h\u1eb9n s\u1ebd ti\u1ebfp t\u1ee5c mang \u0111\u1ebfn nh\u1eefng gi\u1ea3i ph\u00e1p truy\u1ec1n th\u00f4ng hi\u1ec7u qu\u1ea3 nh\u1ea5t cho c\u00e1c d\u1ef1 \u00e1n v\u00ec s\u1ee9c kh\u1ecfe c\u1ed9ng \u0111\u1ed3ng trong t\u01b0\u01a1ng lai.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>H\u00e0nh tr\u00ecnh ch\u0103m s\u00f3c ng\u01b0\u1eddi b\u1ec7nh Alzheimer s\u1ebd th\u1eadt kh\u00f3 kh\u0103n khi ng\u01b0\u1eddi th\u00e2n b\u1ec7nh nh\u00e2n ch\u01b0a trang b\u1ecb cho m\u00ecnh ki\u1ebfn th\u1ee9c v\u1ec1 c\u0103n b\u1ec7nh n\u00e0y. V\u1eady nh\u1eefng\u00a0th\u00f4ng tin \u201ckh\u00f4 khan\u201d v\u00e0 thi\u1ebfu s\u1ef1 t\u01b0\u01a1ng t\u00e1c v\u1ec1 Alzheimer tr\u00ean internet hi\u1ec7n nay c\u00f3 th\u1eadt s\u1ef1 h\u1eefu \u00edch cho ng\u01b0\u1eddi d\u00f9ng? C\u00f9ng t\u00ecm hi\u1ec3u xem [&#8230;]\n","protected":false},"author":13,"featured_media":3757,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,6,9],"tags":[14,30],"class_list":["post-3749","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-all-about-marketing","category-pharma-marketing","tag-alzheimer","tag-case-study"],"acf":[],"_links":{"self":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/3749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/comments?post=3749"}],"version-history":[{"count":3,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/3749\/revisions"}],"predecessor-version":[{"id":3833,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/3749\/revisions\/3833"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media\/3757"}],"wp:attachment":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media?parent=3749"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/categories?post=3749"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/tags?post=3749"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}