{"id":2582,"date":"2021-08-20T20:33:35","date_gmt":"2021-08-20T13:33:35","guid":{"rendered":"https:\/\/hedima.vn\/journey\/?p=2582"},"modified":"2021-08-20T20:33:35","modified_gmt":"2021-08-20T13:33:35","slug":"ma-nen-tang-cho-tang-truong-nganh-duoc","status":"publish","type":"post","link":"https:\/\/hedima.vn\/journey\/ma-nen-tang-cho-tang-truong-nganh-duoc\/","title":{"rendered":"M&#038;A: N\u1ec1n t\u1ea3ng cho t\u0103ng tr\u01b0\u1edfng ng\u00e0nh d\u01b0\u1ee3c"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, c\u00e1c th\u01b0\u01a1ng v\u1ee5 mua b\u00e1n v\u00e0 s\u00e1p nh\u1eadp (Mergers and acquisitions &#8211; M&amp;A) \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng c\u1ee7a nhi\u1ec1u c\u00f4ng ty, trong c\u00f3 c\u00f3 c\u00e1c h\u00e3ng d\u01b0\u1ee3c ph\u1ea9m. V\u1eady b\u1ea1n \u0111\u00e3 hi\u1ec3u r\u00f5 M&amp;A ch\u01b0a?<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hedima.vn\/journey\/ma-nen-tang-cho-tang-truong-nganh-duoc\/#1_M_A_la_gi\" >1. M&amp;A l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hedima.vn\/journey\/ma-nen-tang-cho-tang-truong-nganh-duoc\/#2_Muc_dich_cua_M_A\" >2. M\u1ee5c \u0111\u00edch c\u1ee7a M&amp;A<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hedima.vn\/journey\/ma-nen-tang-cho-tang-truong-nganh-duoc\/#3_M_A_trong_nganh_duoc_pham\" >3. M&amp;A trong ng\u00e0nh d\u01b0\u1ee3c ph\u1ea9m<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hedima.vn\/journey\/ma-nen-tang-cho-tang-truong-nganh-duoc\/#4_Mot_vai_thuong_vu_M_A_%E2%80%9Cdinh_dam%E2%80%9D\" >4. M\u1ed9t v\u00e0i th\u01b0\u01a1ng v\u1ee5 M&amp;A\u00a0\u201c\u0111\u00ecnh \u0111\u00e1m\u201d<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_M_A_la_gi\"><\/span><span style=\"font-weight: 400; color: #017ab7;\">1. M&amp;A l\u00e0 g\u00ec?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">M&amp;A l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a <\/span><b>Merger<\/b><span style=\"font-weight: 400;\"> (S\u00e1p nh\u1eadp) v\u00e0 <\/span><b>Acquisition <\/b><span style=\"font-weight: 400;\">(Mua l\u1ea1i). \u0110\u00e2y l\u00e0 m\u1ed9t thu\u1eadt ng\u1eef chung m\u00f4 t\u1ea3 vi\u1ec7c h\u1ee3p nh\u1ea5t c\u00e1c c\u00f4ng ty ho\u1eb7c t\u00e0i s\u1ea3n th\u00f4ng qua vi\u1ec7c mua m\u1ed9t ph\u1ea7n c\u1ed5 phi\u1ebfu ho\u1eb7c to\u00e0n b\u1ed9 doanh nghi\u1ec7p \u0111\u00f3 \u0111\u1ec3 s\u00e1t nh\u1eadp.<\/span><\/p>\n<p><b><i>Mergers (S\u00e1p nh\u1eadp): A + B = AB<\/i><\/b><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c c\u00f4ng ty c\u00f3 c\u00f9ng quy m\u00f4 ho\u1ea1t \u0111\u1ed9ng th\u01b0\u1eddng c\u00f3 xu h\u01b0\u1edbng s\u00e1p nh\u1eadp \u0111\u1ec3 th\u00e0nh l\u1eadp m\u1ed9t doanh nghi\u1ec7p v\u1edbi t\u01b0 c\u00e1ch ph\u00e1p nh\u00e2n m\u1edbi. Khi \u0111\u00f3, doanh nghi\u1ec7p m\u1edbi n\u00e0y s\u1ebd c\u00f3 quy\u1ec1n quy\u1ebft \u0111\u1ecbnh to\u00e0n b\u1ed9 t\u00e0i s\u1ea3n, quy\u1ec1n l\u1ee3i v\u00e0 quy\u1ec1n s\u1edf h\u1eefu c\u1ee7a c\u00e1c c\u00f4ng ty b\u1ecb s\u00e1p nh\u1eadp. Sau s\u00e1p nh\u1eadp, c\u00e1c c\u00f4ng ty n\u00e0y tr\u1edf th\u00e0nh m\u1ed9t th\u1ef1c th\u1ec3 duy nh\u1ea5t v\u00e0 \u0111\u01b0\u1ee3c s\u1edf h\u1eefu chung. Trong qu\u00e1 tr\u00ecnh s\u00e1p nh\u1eadp, c\u1ed5 phi\u1ebfu c\u1ee7a c\u00e1c c\u00f4ng ty n\u00e0y \u0111\u01b0\u1ee3c nh\u01b0\u1ee3ng l\u1ea1i v\u00e0 c\u1ed5 phi\u1ebfu c\u1ee7a c\u00f4ng ty m\u1edbi \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2586 aligncenter\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2021\/08\/60844216db2acb6d16dace4d_mergers-and-acquisitions-600x328.jpeg\" alt=\"M&amp;A ng\u00e0nh d\u01b0\u1ee3c\" width=\"600\" height=\"328\" \/><\/p>\n<p><b><i>Acquisitions (Mua l\u1ea1i): A + B = A<\/i><\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mua l\u1ea1i l\u1ea1i l\u00e0 ho\u1ea1t \u0111\u1ed9ng m\u1ed9t doanh nghi\u1ec7p, t\u1ed5 ch\u1ee9c l\u1edbn mua l\u1ea1i nh\u1eefng c\u00f4ng ty\/doanh nghi\u1ec7p nh\u1ecf h\u01a1n. Sau khi ho\u00e0n t\u1ea5t, doanh nghi\u1ec7p c\u00f3 quy\u1ec1n s\u1edf h\u1eefu h\u1ee3p ph\u00e1p \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p, c\u00f4ng ty nh\u1ecf \u0111\u00f3. Khi \u0111\u00f3, m\u1ed9t c\u00f4ng ty \u0111\u01b0\u1ee3c ti\u1ebfp qu\u1ea3n b\u1edfi m\u1ed9t c\u00f4ng ty kh\u00e1c v\u00e0 trong qu\u00e1 tr\u00ecnh n\u00e0y, m\u1ed9t ch\u1ee7 s\u1edf h\u1eefu duy nh\u1ea5t \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp. Ng\u01b0\u1ee3c l\u1ea1i v\u1edbi s\u00e1p nh\u1eadp, c\u1ed5 phi\u1ebfu c\u1ee7a c\u00f4ng ty b\u1ecb mua l\u1ea1i v\u1eabn ti\u1ebfp t\u1ee5c \u0111\u01b0\u1ee3c giao d\u1ecbch tr\u00ean th\u1ecb tr\u01b0\u1eddng ch\u1ee9ng kho\u00e1n.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Muc_dich_cua_M_A\"><\/span><span style=\"font-weight: 400; color: #017ab7;\">2. M\u1ee5c \u0111\u00edch c\u1ee7a M&amp;A<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Nh\u00ecn chung, \u0111a s\u1ed1 c\u00e1c th\u01b0\u01a1ng v\u1ee5 M&amp;A di\u1ec5n ra nh\u1eb1m m\u1ed9t trong c\u00e1c m\u1ee5c \u0111\u00edch sau:<\/span><\/p>\n<p><b>&#8211; M\u1edf r\u1ed9ng quy m\u00f4 doanh nghi\u1ec7p:<\/b><span style=\"font-weight: 400;\"> M&amp;A s\u1ebd gi\u00fap doanh nghi\u1ec7p c\u00f3 c\u01a1 h\u1ed9i th\u00e2m nh\u1eadp v\u00e0o c\u00e1c th\u1ecb tr\u01b0\u1eddng m\u1edbi, m\u1edf r\u1ed9ng ph\u1ea1m vi ph\u00e2n ph\u1ed1i, giao d\u1ecbch, chi nh\u00e1nh,\u2026 Khi \u0111\u00f3, quy m\u00f4 doanh nghi\u1ec7p s\u1ebd t\u0103ng l\u00ean, ho\u1ea1t \u0111\u1ed9ng ph\u00e2n ph\u1ed1i \u0111\u01b0\u1ee3c \u0111\u1ea9y m\u1ea1nh, doanh nghi\u1ec7p chi\u1ebfm \u0111\u01b0\u1ee3c nhi\u1ec1u th\u1ecb ph\u1ea7n h\u01a1n, t\u1eeb \u0111\u00f3 g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y doanh thu.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Theo l\u00fd thuy\u1ebft, kh\u00f4ng c\u00f3 hai c\u00f4ng ty n\u00e0o gi\u1ed1ng h\u1ec7t nhau, t\u1ea5t c\u1ea3 c\u00e1c th\u01b0\u01a1ng v\u1ee5 M&amp;A \u0111\u1ec1u th\u1ec3 hi\u1ec7n s\u1ef1 \u0111a d\u1ea1ng h\u00f3a \u1edf m\u1ed9t m\u1ee9c \u0111\u1ed9 nh\u1ea5t \u0111\u1ecbnh. \u0110\u00f4i khi, M&amp;A di\u1ec5n ra nh\u1eb1m \u0111a d\u1ea1ng h\u00f3a s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng.\u00a0<\/span><\/p>\n<p><b>&#8211; Gi\u1ea3m b\u1edbt chi ph\u00ed nh\u00e2n l\u1ef1c:<\/b><span style=\"font-weight: 400;\"> Khi 2 ho\u1eb7c nhi\u1ec1u doanh nghi\u1ec7p s\u00e1p nh\u1eadp v\u1edbi nhau s\u1ebd l\u00e0m gi\u1ea3m b\u1edbt nhu c\u1ea7u c\u00f4ng vi\u1ec7c, nh\u1ea5t l\u00e0 c\u00e1c c\u00f4ng vi\u1ec7c gi\u00e1n ti\u1ebfp. Nh\u1edd v\u1eady m\u00e0 doanh nghi\u1ec7p c\u00f3 c\u01a1 h\u1ed9i s\u00e0ng l\u1ecdc nh\u00e2n s\u1ef1, lo\u1ea1i b\u1ecf nh\u1eefng v\u1ecb tr\u00ed l\u00e0m vi\u1ec7c k\u00e9m hi\u1ec7u qu\u1ea3 v\u00e0 ti\u1ebfp nh\u1eadn th\u00eam ngu\u1ed3n lao \u0111\u1ed9ng nhi\u1ec1u kinh nghi\u1ec7m, c\u00f3 k\u1ef9 n\u0103ng t\u1ed1t.\u00a0<\/span><\/p>\n<p><b>&#8211; C\u1ea3i thi\u1ec7n v\u1ec1 ngu\u1ed3n l\u1ef1c t\u00e0i ch\u00ednh:<\/b><span style=\"font-weight: 400;\"> Sau M&amp;A, ngu\u1ed3n v\u1ed1n s\u1ebd t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3. T\u1eeb \u0111\u00f3 gi\u00fap m\u1edf r\u1ed9ng ho\u1ea1t \u0111\u1ed9ng kinh doanh, chia s\u1ebb b\u1edbt r\u1ee7i ro,\u2026\u00a0<\/span><\/p>\n<p><b>&#8211; N\u00e2ng cao tr\u00ecnh \u0111\u1ed9 k\u1ef9 thu\u1eadt, c\u00f4ng ngh\u1ec7:<\/b><span style=\"font-weight: 400;\"> Th\u00f4ng qua M&amp;A, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng l\u1ee3i th\u1ebf v\u1ec1 k\u1ef9 thu\u1eadt, c\u00f4ng ngh\u1ec7 c\u1ee7a nhau \u0111\u1ec3 ph\u00e1t tri\u1ec3n. \u0110\u1ed3ng th\u1eddi, ngu\u1ed3n v\u1ed1n d\u1ed3i d\u00e0o c\u0169ng l\u00e0 \u0111i\u1ec1u ki\u1ec7n thu\u1eadn l\u1ee3i gi\u00fap doanh nghi\u1ec7p trang b\u1ecb c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i ph\u1ee5c v\u1ee5 cho ho\u1ea1t \u0111\u1ed9ng kinh doanh<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_M_A_trong_nganh_duoc_pham\"><\/span><span style=\"font-weight: 400; color: #017ab7;\">3. M&amp;A trong ng\u00e0nh d\u01b0\u1ee3c ph\u1ea9m<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">M&amp;A t\u1eeb l\u00e2u l\u00e0 \u0111\u00f2n b\u1ea9y quan tr\u1ecdng \u0111\u1ec3 t\u1ea1o ra gi\u00e1 tr\u1ecb trong <a href=\"https:\/\/hedima.vn\/journey\/bao-cao-strategy-ve-so-hoa-trong-nganh-duoc\/\">ng\u00e0nh d\u01b0\u1ee3c ph\u1ea9m<\/a>. Nghi\u00ean c\u1ee9u c\u1ee7a McKinsey t\u1eeb c\u00e1c cu\u1ed9c kh\u1ee7ng ho\u1ea3ng kinh t\u1ebf trong qu\u00e1 kh\u1ee9 cho th\u1ea5y r\u1eb1ng, c\u00e1c c\u00f4ng ty \u00e1p d\u1ee5ng t\u01b0 duy M&amp;A v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c giao d\u1ecbch c\u00f3 m\u1ee5c \u0111\u00edch c\u00f3 th\u1ec3 t\u1ea1o ra kho\u1ea3ng c\u00e1ch \u0111\u00e1ng k\u1ec3 gi\u1eefa h\u1ecd v\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Theo \u0111\u00f3, trong m\u1ed9t nghi\u00ean c\u1ee9u, c\u00e1c h\u00e3ng d\u01b0\u1ee3c ph\u1ea9m \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y theo \u0111u\u1ed5i c\u00e1c th\u01b0\u01a1ng v\u1ee5 M&amp;A v\u00ec 3 l\u00fd do c\u1ed1t l\u00f5i:<\/span><\/p>\n<p><b><i>S\u1ef1 \u0111\u1ed5i m\u1edbi:<\/i><\/b><span style=\"font-weight: 400;\"> Trong b\u1ed1i c\u1ea3nh nhu c\u1ea7u ng\u00e0y c\u00e0ng t\u0103ng v\u00e0 s\u1ef1 \u0111\u1ed5i m\u1edbi c\u00f4ng ngh\u1ec7 nhanh ch\u00f3ng, c\u00e1c h\u00e3ng d\u01b0\u1ee3c ph\u1ea9m ph\u1ea3i li\u00ean t\u1ee5c c\u1ea3i ti\u1ebfn v\u00e0 ph\u00e1t tri\u1ec3n b\u1ed9 ph\u1eadn R&amp;D tr\u01b0\u1edbc khi c\u00e1c b\u1eb1ng s\u00e1ng ch\u1ebf h\u1ebft h\u1ea1n. Do \u0111\u00f3, c\u00e1c h\u00e3ng s\u1ebd tham v\u1ecdng mua l\u1ea1i c\u00e1c c\u00f4ng ty nh\u1ecf h\u01a1n v\u1edbi nh\u1eefng \u0111i\u1ec1u ki\u1ec7n s\u1eb5n c\u00f3.<\/span><\/p>\n<p><b><i>T\u0103ng tr\u01b0\u1edfng quy m\u00f4:<\/i><\/b><span style=\"font-weight: 400;\"> Vi\u1ec7c th\u1ef1c hi\u1ec7n M&amp;A gi\u00fap c\u00e1c doanh nghi\u1ec7p D\u01b0\u1ee3c ph\u1ea9m trong n\u01b0\u1edbc kh\u00f4ng ch\u1ec9, n\u00e2ng cao k\u1ef9 n\u0103ng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, tr\u00ecnh \u0111\u1ed9 s\u1ea3n xu\u1ea5t m\u00e0 c\u00f2n n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 trong ng\u00e0nh, m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n, ph\u00e1t tri\u1ec3n m\u1ea1ng l\u01b0\u1edbi ph\u00e2n ph\u1ed1i.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Quy tr\u00ecnh R&amp;D v\u00e0 marketing c\u00e1c s\u1ea3n ph\u1ea9m d\u01b0\u1ee3c l\u00e0 r\u1ea5t t\u1ed1n k\u00e9m. V\u00ec l\u00fd do n\u00e0y, s\u1ebd lu\u00f4n l\u00e0 \u00e1p l\u1ef1c bu\u1ed9c c\u00e1c c\u00f4ng ty trong ng\u00e0nh ph\u1ea3i t\u00ecm c\u00e1ch c\u1eaft gi\u1ea3m chi ph\u00ed, ho\u1eb7c t\u00ecm ra c\u00e1c ph\u01b0\u01a1ng \u00e1n gi\u1ea3i quy\u1ebft kh\u00e1c. T\u1eeb \u0111\u00f3, mua l\u1ea1i, s\u00e1p nh\u1eadp, li\u00ean doanh v\u00e0 quan h\u1ec7 \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c l\u00e0 nh\u1eefng c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 c\u00e1c h\u00e3ng ti\u1ebft ki\u1ec7m chi ph\u00ed.<\/span><\/p>\n<p><b><i>C\u01a1 c\u1ea5u l\u1ea1i danh m\u1ee5c \u0111\u1ea7u t\u01b0:<\/i><\/b><span style=\"font-weight: 400;\"> Danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a c\u00e1c c\u00f4ng ty d\u01b0\u1ee3c ph\u1ea9m li\u00ean t\u1ee5c c\u1ea7n \u0111\u01b0\u1ee3c l\u00e0m m\u1edbi \u0111\u1ec3 gi\u1ea3i quy\u1ebft s\u1ef1 s\u1ee5t gi\u1ea3m doanh thu kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi khi c\u00e1c b\u1eb1ng s\u00e1ng ch\u1ebf c\u1ee7a thu\u1ed1c brand name h\u1ebft h\u1ea1n. Vi\u1ec7c n\u00e0y \u0111\u00f2i h\u1ecfi c\u00e1c h\u00e3ng ph\u1ea3i li\u00ean t\u1ee5c theo d\u00f5i v\u00e0 tinh ch\u1ec9nh danh m\u1ee5c s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh. Do \u0111\u00f3, M&amp;A nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p \u0111\u1ec3 c\u00e1c h\u00e3ng l\u1edbn thu nh\u1eadn nh\u1eefng ti\u1ebfn b\u1ed9 m\u1edbi t\u1eeb c\u00e1c c\u00f4ng ty nh\u1ecf h\u01a1n, b\u1ed5 sung v\u00e0o danh m\u1ee5c \u0111\u1ea7u t\u01b0 c\u1ee7a m\u00ecnh. Xu h\u01b0\u1edbng gia t\u0103ng c\u1ee7a c\u00e1c c\u00f4ng ty \u201cHealthTech\u201d v\u00e0 c\u00e1c nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 h\u1ed7 tr\u1ee3 c\u00f4ng ngh\u1ec7 c\u0169ng \u0111\u00e3 mang l\u1ea1i nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ea7u t\u01b0 m\u1edbi cho c\u00e1c h\u00e3ng.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u00ecn chung, l\u0129nh v\u1ef1c d\u01b0\u1ee3c ph\u1ea9m \u0111\u00e3 t\u0103ng h\u01a1n g\u1ea5p \u0111\u00f4i M&amp;A to\u00e0n c\u1ea7u t\u1eeb n\u0103m 2005 \u0111\u1ebfn n\u0103m 2019. Ngay tr\u01b0\u1edbc \u0111\u1ea1i d\u1ecbch COVID-19, ho\u1ea1t \u0111\u1ed9ng M&amp;A trong l\u0129nh v\u1ef1c d\u01b0\u1ee3c ph\u1ea9m \u0111\u00e3 t\u0103ng v\u1ecdt, v\u1edbi c\u00e1c th\u01b0\u01a1ng v\u1ee5 tr\u1ecb gi\u00e1 414 t\u1ef7 USD v\u00e0o n\u0103m 2019, m\u1ee9c cao nh\u1ea5t m\u1ecdi th\u1eddi \u0111\u1ea1i.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c th\u01b0\u01a1ng v\u1ee5 M&amp;A \u0111\u01b0\u1ee3c nhi\u1ec1u chuy\u00ean gia nh\u1eadn \u0111\u1ecbnh l\u00e0 n\u1ec1n t\u1ea3ng t\u0103ng tr\u01b0\u1edfng cho ng\u00e0nh d\u01b0\u1ee3c, v\u00ec n\u00f3 cho ph\u00e9p c\u00e1c h\u00e3ng d\u01b0\u1ee3c l\u1edbn c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng nghi\u00ean c\u1ee9u ti\u00ean ti\u1ebfn v\u00e0 \u0111\u1ea3m b\u1ea3o nh\u1eefng \u0111\u1ed5i m\u1edbi c\u1ee7a c\u00e1c c\u00f4ng ty nh\u1ecf \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn tr\u00ean th\u1ecb tr\u01b0\u1eddng. Ng\u00e0nh d\u01b0\u1ee3c ph\u1ea9m c\u00f3 l\u1ebd ch\u1ee9ng ki\u1ebfn \u200b\u200bnhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng M&amp;A h\u01a1n b\u1ea5t k\u1ef3 ng\u00e0nh n\u00e0o kh\u00e1c, c\u1ea3 v\u1ec1 s\u1ed1 l\u01b0\u1ee3ng th\u01b0\u01a1ng v\u1ee5 v\u00e0 s\u1ed1 ti\u1ec1n chi cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng mua b\u00e1n v\u00e0 s\u00e1p nh\u1eadp. Nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, c\u00e1c c\u00f4ng ty c\u00f4ng ngh\u1ec7 sinh h\u1ecdc (biotech) quy m\u00f4 trung b\u00ecnh, ch\u1eb3ng h\u1ea1n nh\u01b0 li\u1ec7u ph\u00e1p t\u1ebf b\u00e0o &#8211; gen, ung th\u01b0 h\u1ecdc v\u00e0 sinh h\u1ecdc th\u1ebf h\u1ec7 s\u1ebd ti\u1ebfp t\u1ee5c thu h\u00fat s\u1ef1 quan t\u00e2m t\u1eeb c\u00e1c h\u00e3ng d\u01b0\u1ee3c ph\u1ea9m l\u1edbn.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Mot_vai_thuong_vu_M_A_%E2%80%9Cdinh_dam%E2%80%9D\"><\/span><span style=\"font-weight: 400; color: #017ab7;\">4. M\u1ed9t v\u00e0i th\u01b0\u01a1ng v\u1ee5 M&amp;A\u00a0\u201c\u0111\u00ecnh \u0111\u00e1m\u201d<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-2587 aligncenter\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2021\/08\/Downloader.la-611fae0429c94-600x400.jpg\" alt=\"M&amp;A\" width=\"600\" height=\"400\" \/><\/p>\n<p><span style=\"font-weight: 400;\">C\u00e1c th\u01b0\u01a1ng v\u1ee5 M&amp;A l\u1edbn nh\u1ea5t trong ng\u00e0nh d\u01b0\u1ee3c ph\u1ea9m \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 h\u00e0ng ch\u1ee5c t\u1ef7 USD. \u0110\u1ee9ng \u0111\u1ea7u danh s\u00e1ch ch\u00ednh l\u00e0 th\u01b0\u01a1ng v\u1ee5 hai h\u00e3ng d\u01b0\u1ee3c ph\u1ea9m l\u1edbn Pfizer Inc (M\u1ef9) v\u00e0 Allergan Plc (Ireland) \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ecfa thu\u1eadn M&amp;A kh\u1ed5ng l\u1ed3 tr\u1ecb gi\u00e1 160 t\u1ef7 USD.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trong n\u0103m 2020, th\u01b0\u01a1ng v\u1ee5 l\u1edbn nh\u1ea5t l\u00e0 l\u1eddi \u0111\u1ec1 ngh\u1ecb mua l\u1ea1i Alexion c\u1ee7a AstraZeneca v\u1edbi gi\u00e1 39 t\u1ef7 \u0111\u00f4 la. Alexion th\u01b0\u1eddng xuy\u00ean g\u00f3p m\u1eb7t trong danh s\u00e1ch c\u00e1c c\u00f4ng ty sinh h\u1ecdc tri\u1ec3n v\u1ecdng h\u00e0ng \u0111\u1ea7u trong v\u00e0i n\u0103m qua v\u00e0 v\u1edbi vi\u1ec7c mua l\u1ea1i, AstraZeneca s\u1ebd n\u00e2ng cao l\u0129nh v\u1ef1c li\u1ec7u ph\u00e1p mi\u1ec5n d\u1ecbch c\u1ee7a m\u00ecnh v\u1edbi bom t\u1ea5n 4 t\u1ef7 USD &#8211; Soliris (eculizumab) c\u00f9ng 11 lo\u1ea1i thu\u1ed1c \u0111i\u1ec1u tr\u1ecb c\u00e1c b\u1ec7nh t\u1ef1 mi\u1ec5n v\u00e0 hi\u1ebfm g\u1eb7p kh\u00e1c.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">T\u1ea1i Vi\u1ec7t Nam, s\u1ee9c h\u1ea5p d\u1eabn c\u1ee7a ng\u00e0nh d\u01b0\u1ee3c ph\u1ea7n n\u00e0o th\u1ec3 hi\u1ec7n qua h\u00e0ng lo\u1ea1t th\u01b0\u01a1ng v\u1ee5 M&amp;A trong nh\u1eefng n\u0103m v\u1eeba qua. D\u01b0\u1ee3c H\u1eadu Giang v\u00e0 Domesco l\u00e0 hai c\u00e1i t\u00ean ti\u00ean phong trong n\u1edbi room ngo\u1ea1i. Hi\u1ec7n t\u1ea1i, s\u1edf h\u1eefu c\u1ee7a kh\u1ed1i ngo\u1ea1i, c\u1ee5 th\u1ec3 l\u00e0 c\u1ee7a C\u00f4ng ty Ch\u1ebf t\u1ea1o thu\u1ed1c Nh\u1eadt B\u1ea3n Taisho, t\u1ea1i D\u01b0\u1ee3c H\u1eadu Giang \u0111ang l\u00e0 56,68%, trong \u0111\u00f3 Taisho v\u1eeba n\u00e2ng t\u1ef7 l\u1ec7 s\u1edf h\u1eefu h\u1ed3i th\u00e1ng 4 b\u1eb1ng vi\u1ec7c mua th\u00eam 28,35 tri\u1ec7u c\u1ed5 phi\u1ebfu, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng 21,68% c\u1ed5 ph\u1ea7n, v\u1edbi 3.400 t\u1ef7 \u0111\u1ed3ng. C\u00e2u chuy\u1ec7n t\u01b0\u01a1ng t\u1ef1 v\u1edbi c\u00f4ng ty con thu\u1ed9c Abbott &#8211; CFR International Spa, n\u00e2ng t\u1ef7 l\u1ec7 s\u1edf h\u1eefu Domesco l\u00ean tr\u00ean 51% c\u1ed5 ph\u1ea7n v\u1edbi t\u01b0 c\u00e1ch l\u00e0 c\u1ed5 \u0111\u00f4ng chi\u1ebfn l\u01b0\u1ee3c. Ngo\u00e0i ra, Abbott v\u00e0o n\u0103m 2016 c\u00f2n m\u1ea1nh tay mua l\u1ea1i C\u00f4ng ty D\u01b0\u1ee3c ph\u1ea9m Glomed &#8211; m\u1ed9t c\u00f4ng ty s\u1ea3n xu\u1ea5t d\u01b0\u1ee3c ph\u1ea9m t\u1ea1i Vi\u1ec7t Nam.<\/span><\/p>\n<div class=\"bg-margin-for-link\"><input type='hidden' bg_collapse_expand='6a20b436a6c1a9025902239' value='6a20b436a6c1a9025902239'><input type='hidden' id='bg-show-more-text-6a20b436a6c1a9025902239' value='T\u00e0i li\u1ec7u tham kh\u1ea3o'><input type='hidden' id='bg-show-less-text-6a20b436a6c1a9025902239' value='Show Less'><a id='bg-showmore-action-6a20b436a6c1a9025902239' class='bg-showmore-plg-link bg-arrow '  style=\" color:#017ab7;;\" href='#'>T\u00e0i li\u1ec7u tham kh\u1ea3o<\/a><div id='bg-showmore-hidden-6a20b436a6c1a9025902239' >\n<p><a href=\"https:\/\/www.pharmasalmanac.com\/articles\/ma-fundamental-to-pharma-industry-growth\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">https:\/\/www.pharmasalmanac.com\/articles\/ma-fundamental-to-pharma-industry-growth<\/span><\/a><\/p>\n<p><a href=\"https:\/\/www.mckinsey.com\/business-functions\/m-and-a\/our-insights\/a-new-prescription-for-m-and-a-in-pharma\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">https:\/\/www.mckinsey.com\/business-functions\/m-and-a\/our-insights\/a-new-prescription-for-m-and-a-in-pharma<\/span><\/a><\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, c\u00e1c th\u01b0\u01a1ng v\u1ee5 mua b\u00e1n v\u00e0 s\u00e1p nh\u1eadp (Mergers and acquisitions &#8211; M&amp;A) \u0111\u00f3ng m\u1ed9t vai tr\u00f2 quan tr\u1ecdng trong chi\u1ebfn l\u01b0\u1ee3c t\u0103ng tr\u01b0\u1edfng c\u1ee7a nhi\u1ec1u c\u00f4ng ty, trong c\u00f3 c\u00f3 c\u00e1c h\u00e3ng d\u01b0\u1ee3c ph\u1ea9m. V\u1eady b\u1ea1n \u0111\u00e3 hi\u1ec3u r\u00f5 M&amp;A ch\u01b0a? 1. M&amp;A l\u00e0 g\u00ec? M&amp;A l\u00e0 vi\u1ebft t\u1eaft [&#8230;]\n","protected":false},"author":13,"featured_media":2585,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[32,69],"class_list":["post-2582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pharma-marketing","tag-chien-dich-marketing","tag-ma"],"acf":[],"_links":{"self":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/2582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/comments?post=2582"}],"version-history":[{"count":0,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/2582\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media\/2585"}],"wp:attachment":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media?parent=2582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/categories?post=2582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/tags?post=2582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}