{"id":1926,"date":"2021-06-07T16:42:49","date_gmt":"2021-06-07T09:42:49","guid":{"rendered":"https:\/\/hedima.vn\/journey\/?p=1926"},"modified":"2021-06-07T16:42:49","modified_gmt":"2021-06-07T09:42:49","slug":"hedima-buzz-may-2021","status":"publish","type":"post","link":"https:\/\/hedima.vn\/journey\/hedima-buzz-may-2021\/","title":{"rendered":"HEDIMA Buzz \u2013 What\u2019s new in may 2021?"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">Th\u00e1ng 5 \u0111\u00e3 tr\u00f4i qua v\u00e0 nh\u01b0 th\u00f4ng l\u1ec7, HEDIMA Buzz \u0111\u00e3 quay tr\u1edf l\u1ea1i v\u00e0 h\u1ee9a h\u1eb9n s\u1ebd mang l\u1ea1i nh\u1eefng tin t\u1ee9c, s\u1ef1 ki\u1ec7n n\u00f3ng h\u1ed5i nh\u1ea5t trong th\u00e1ng v\u1eeba qua. H\u00e3y c\u00f9ng nhau \u0111i\u1ec3m qua nh\u1eefng s\u1ef1 ki\u1ec7n n\u00f3ng h\u1ed5i trong th\u00e1ng v\u1eeba qua d\u01b0\u1edbi \u0111\u00e2y nh\u00e9!<\/span><b><\/b><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hedima.vn\/journey\/hedima-buzz-may-2021\/#1_Y_tuong_sang_tao_%E2%80%9CGen_J%E2%80%9D_cua_hang_duoc_Otsuka_cho_san_pham_Jynarque\" >1. \u00dd t\u01b0\u1edfng s\u00e1ng t\u1ea1o \u201cGen J\u201d c\u1ee7a h\u00e3ng d\u01b0\u1ee3c Otsuka cho s\u1ea3n ph\u1ea9m Jynarque<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hedima.vn\/journey\/hedima-buzz-may-2021\/#2_Su_bat_tay_dac_biet_cua_dau_bep_Sean_Brock_va_hang_duoc_Argenx\" >2. S\u1ef1 b\u1eaft tay \u0111\u1eb7c bi\u1ec7t c\u1ee7a \u0111\u1ea7u b\u1ebfp Sean Brock v\u00e0 h\u00e3ng d\u01b0\u1ee3c Argenx<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hedima.vn\/journey\/hedima-buzz-may-2021\/#3_Impel_NeuroPharma_su_dung_hinh_anh_doc_dao_de_goi_nho_nhung_phat_hien_moi_ve_chung_dau_nua_dau\" >3. Impel NeuroPharma s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh \u0111\u1ed9c \u0111\u00e1o \u0111\u1ec3 g\u1ee3i nh\u1edb nh\u1eefng ph\u00e1t hi\u1ec7n m\u1edbi v\u1ec1 ch\u1ee9ng \u0111au n\u1eeda \u0111\u1ea7u<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hedima.vn\/journey\/hedima-buzz-may-2021\/#4_Hinh_anh_dep_cua_nhung_chien_binh_ao_trang_la_dong_luc_tich_cuc_trong_phong_chong_dich_COVID-19\" >4. H\u00ecnh \u1ea3nh \u0111\u1eb9p c\u1ee7a nh\u1eefng chi\u1ebfn binh \u00e1o tr\u1eafng l\u00e0 \u0111\u1ed9ng l\u1ef1c t\u00edch c\u1ef1c trong ph\u00f2ng ch\u1ed1ng d\u1ecbch COVID-19<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Y_tuong_sang_tao_%E2%80%9CGen_J%E2%80%9D_cua_hang_duoc_Otsuka_cho_san_pham_Jynarque\"><\/span><span style=\"color: #017ab7;\">1. \u00dd t\u01b0\u1edfng s\u00e1ng t\u1ea1o \u201cGen J\u201d c\u1ee7a h\u00e3ng d\u01b0\u1ee3c Otsuka cho s\u1ea3n ph\u1ea9m Jynarque<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_1927\" aria-describedby=\"caption-attachment-1927\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1927\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2021\/06\/Create-Space-Image.jpg\" alt=\"\u00dd t\u01b0\u1edfng s\u00e1ng t\u1ea1o: Ng\u0103n Disease (b\u1ec7nh) kh\u1ecfi Kidney (th\u1eadn)\" width=\"800\" height=\"450\" \/><figcaption id=\"caption-attachment-1927\" class=\"wp-caption-text\">\u00dd t\u01b0\u1edfng s\u00e1ng t\u1ea1o: Ng\u0103n Disease (b\u1ec7nh) kh\u1ecfi Kidney (th\u1eadn)<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">N\u0103m 2018, s\u1ea3n ph\u1ea9m Jynarque c\u1ee7a h\u00e3ng d\u01b0\u1ee3c Otsuka \u0111\u00e3 \u0111\u01b0\u1ee3c FDA ch\u1ee9ng nh\u1eadn l\u00e0 lo\u1ea1i thu\u1ed1c \u0111\u1ea7u ti\u00ean c\u00f3 t\u00e1c d\u1ee5ng \u0111i\u1ec1u tr\u1ecb b\u1ec7nh th\u1eadn \u0111a nang t\u1ef1 ph\u00e1t (Autosomal dominant polycystic kidney disease &#8211; ADPKD). T\u1eeb \u0111\u00f3 \u0111\u1ebfn nay, h\u00e3ng d\u01b0\u1ee3c \u0111\u00e3 ra m\u1eaft nhi\u1ec1u chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u00e1ng t\u1ea1o v\u00e0 \u1ea5n t\u01b0\u1ee3ng cho s\u1ea3n ph\u1ea9m n\u00e0y.\u00a0<\/span> <span style=\"font-weight: 400;\">M\u1edbi \u0111\u00e2y, chi\u1ebfn d\u1ecbch marketing d\u01b0\u1ee3c \u201cGen J\u201d \u0111ang mang \u0111\u1ebfn m\u1ed9t \u00fd t\u01b0\u1edfng kh\u00e1 m\u1edbi m\u1ebb trong vi\u1ec7c ch\u01a1i ch\u1eef v\u1edbi t\u00ean g\u1ecdi c\u1ee7a b\u1ec7nh l\u00fd n\u00e0y. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Th\u00f4ng \u0111i\u1ec7p c\u1ee7a h\u00e3ng d\u01b0\u1ee3c l\u00e0 t\u1ea1o ra m\u1ed9t th\u1ebf h\u1ec7 gen J (J l\u00e0 vi\u1ebft t\u1eaft cho Jynarque) c\u00f3 th\u1ec3 ki\u1ec3m so\u00e1t t\u1ed1t b\u1ec7nh th\u1eadn \u0111a nang t\u1ef1 ph\u00e1t, b\u1eb1ng c\u00e1ch \u0111\u1ea9y l\u00f9i k\u00ed t\u1ef1 D &#8211; Disease (b\u1ec7nh) ra kh\u1ecfi c\u1ee5m k\u00ed t\u1ef1 ADPK (th\u1eadn \u0111a nang). V\u1edbi th\u00f4ng \u0111i\u1ec7p n\u00e0y, h\u00e3ng d\u01b0\u1ee3c hy v\u1ecdng v\u1edbi Jynarque s\u1ebd t\u1ea1o ra m\u1ed9t th\u1ebf h\u1ec7 Gen J m\u1edbi v\u00e0 s\u1ebd \u0111\u1ea9y l\u00f9i b\u1ec7nh l\u00fd n\u00e0y.\u00a0<\/span><\/p>\n<blockquote><span style=\"font-weight: 400;\">\u201cIf you think about the ADPKD\u2014the K is kidney and the D is disease\u2014we&#8217;re trying to put space between the patient&#8217;s kidney and the disease\u201d\u00a0<\/span><\/blockquote>\n<p><span style=\"font-weight: 400;\">Chi\u1ebfn d\u1ecbch n\u00e0y n\u1eb1m trong chu\u1ed7i chi\u1ebfn d\u1ecbch l\u1edbn \u201cBig Kidney\u201d c\u1ee7a Otsuka \u0111\u1ea7u n\u0103m nay nh\u1eafm \u0111\u1ebfn c\u00e1c nh\u00e2n vi\u00ean y t\u1ebf (HCPs) v\u1edbi m\u1ee5c ti\u00eau gia t\u0103ng s\u1ed1 l\u01b0\u1ee3ng t\u1ea7m so\u00e1t c\u1ee7a b\u1ec7nh th\u1eadn \u0111a nang t\u1ef1 ph\u00e1t.\u00a0<\/span> <span style=\"font-weight: 400;\">Chi\u1ebfn d\u1ecbch \u201cGen J\u201d \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1 t\u1eeb gi\u1eefa th\u00e1ng 5 v\u00e0 \u0111\u1ea9y m\u1ea1nh c\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u00ean social media nh\u01b0 Facebook, Instagram, v\u00e0 Twitter \u0111\u00e3 th\u00fac \u0111\u1ea9y \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau \u201cclick\u201d v\u00e0o landing page.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Website v\u00e0 k\u00eanh Youtube c\u1ee7a chi\u1ebfn d\u1ecbch cung c\u1ea5p nh\u1eefng th\u00f4ng tin c\u1ea7n thi\u1ebft v\u00e0 b\u1ec7nh l\u00fd n\u00e0y v\u00e0 bi\u1ec7n ph\u00e1p \u0111i\u1ec1u tr\u1ecb ph\u00f9 h\u1ee3p. V\u00ec \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m r\u1ea5t m\u1edbi, khi nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u00f2n nhi\u1ec1u b\u0103n kho\u0103n, n\u00ean vi\u1ec7c t\u0103ng nh\u1eadn th\u1ee9c cho nh\u00f3m \u0111\u1ed1i t\u01b0\u1ee3ng n\u00e0y l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 t\u1ea1o l\u00f2ng tin th\u00fac \u0111\u1ea9y h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u0110\u01b0\u1ee3c bi\u1ebft d\u00f2ng thu\u1ed1c n\u00e0y \u0111ang \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn h\u01a1n (doanh thu 2020 t\u0103ng 40% so v\u1edbi n\u0103m tr\u01b0\u1edbc) nh\u01b0ng vi\u1ec7c x\u00e2y d\u1ef1ng s\u1ef1 t\u00edn nhi\u1ec7m v\u1edbi kh\u00e1ch h\u00e0ng v\u1eabn c\u00f2n l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh d\u00e0i th\u00e1ch th\u1ee9c v\u1edbi Otsuka.\u00a0<\/span><\/i><\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Su_bat_tay_dac_biet_cua_dau_bep_Sean_Brock_va_hang_duoc_Argenx\"><\/span><span style=\"color: #017ab7;\">2. S\u1ef1 b\u1eaft tay \u0111\u1eb7c bi\u1ec7t c\u1ee7a \u0111\u1ea7u b\u1ebfp Sean Brock v\u00e0 h\u00e3ng d\u01b0\u1ee3c Argenx<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_1928\" aria-describedby=\"caption-attachment-1928\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1928\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2021\/06\/MG_UnitedCookbook_CoverMockUp_Horiz.jpeg\" alt=\"S\u00e1ch n\u1ea5u \u0103n c\u1ee7a \u0111\u1ea7u b\u1ebfp Sean Brock d\u00e0nh cho b\u1ec7nh nh\u01b0\u1ee3c c\u01a1\" width=\"800\" height=\"625\" \/><figcaption id=\"caption-attachment-1928\" class=\"wp-caption-text\">S\u00e1ch n\u1ea5u \u0103n c\u1ee7a \u0111\u1ea7u b\u1ebfp Sean Brock d\u00e0nh cho b\u1ec7nh nh\u01b0\u1ee3c c\u01a1<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Kh\u00f4ng c\u00f2n qu\u00e1 m\u1edbi m\u1ebb khi m\u1ed9t h\u00e3ng d\u01b0\u1ee3c b\u1eaft tay v\u1edbi\u00a0 <a href=\"https:\/\/hedima.vn\/journey\/bi-quyet-lua-chon-influencer-cho-chien-dich-marketing-duoc-pham-2\/\">influencer<\/a> trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, nh\u01b0ng \u0111i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a chi\u1ebfn d\u1ecbch v\u00ec c\u1ed9ng \u0111\u1ed3ng n\u00e0y l\u00e0 s\u1ef1 h\u1ee3p t\u00e1c v\u1edbi \u0111\u1ea7u b\u1ebfp n\u1ed5i ti\u1ebfng Sean Brock \u0111\u1ec3 t\u0103ng nh\u1eadn th\u1ee9c v\u1ec1 b\u1ec7nh nh\u01b0\u1ee3c c\u01a1.\u00a0<\/span> <span style=\"font-weight: 400;\">B\u1ec7nh l\u00fd n\u00e0y do s\u1ef1 suy y\u1ebfu tr\u00ean c\u00e1c v\u00f9ng c\u01a1 g\u00e2y \u1ea3nh h\u01b0\u1edfng nghi\u00eam tr\u1ecdng \u0111\u1ebfn sinh ho\u1ea1t h\u1eb1ng ng\u00e0y c\u1ee7a ng\u01b0\u1eddi b\u1ec7nh. Nh\u1ea5t l\u00e0 r\u1ea5t kh\u00f3 ch\u1ecbu khi \u0103n, nhai v\u00e0 nu\u1ed1t.\u00a0 V\u00ec l\u00e0 m\u1ed9t b\u1ec7nh l\u00fd m\u00e3n t\u00ednh kh\u00f4ng c\u00f3 kh\u1ea3 n\u0103ng ch\u1eefa kh\u1ecfi ho\u00e0n to\u00e0n. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Th\u1ea5u hi\u1ec3u \u0111\u01b0\u1ee3c s\u1ef1 kh\u00f3 kh\u0103n khi ph\u1ea3i chi\u1ebfn \u0111\u1ea5u v\u1edbi c\u0103n b\u1ec7nh n\u00e0y, h\u00e3ng d\u01b0\u1ee3c Argenx hy v\u1ecdng c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi b\u1ec7nh s\u1ed1ng tho\u1ea3i m\u00e1i, d\u1ec5 ch\u1ecbu h\u01a1n v\u1edbi th\u1ef1c \u0111\u01a1n \u0111\u1eb7c bi\u1ec7t t\u1eeb \u0111\u1ea7u b\u1ebfp Sean Brock d\u00e0nh ri\u00eang cho ng\u01b0\u1eddi b\u1ec7nh nh\u01b0\u1ee3c c\u01a1.\u00a0<\/span> <span style=\"font-weight: 400;\">Kh\u00f4ng ch\u1ec9 n\u1ed5i ti\u1ebfng v\u1edbi nhi\u1ec1u gi\u1ea3i th\u01b0\u1edfng v\u1ec1 \u1ea9m th\u1ef1c, Sean Brock c\u00f2n \u0111ang chi\u1ebfn \u0111\u1ea5u t\u00edch c\u1ef1c v\u1edbi c\u0103n b\u1ec7nh nh\u01b0\u1ee3c c\u01a1 n\u00e0y v\u00e0 d\u00e0nh nhi\u1ec1u t\u00e2m huy\u1ebft nghi\u00ean c\u1ee9u v\u1ec1 th\u1ee9c \u0103n d\u00e0nh cho ng\u01b0\u1eddi b\u1ec7nh, kh\u00f4ng ai th\u00edch h\u1ee3p h\u01a1n \u00f4ng trong chi\u1ebfn d\u1ecbch \u201cCook together\u201d. Chi\u1ebfn d\u1ecbch n\u00e0y cung c\u1ea5p e-book 23 th\u1ef1c \u0111\u01a1n dinh d\u01b0\u1ee1ng d\u1ec5 \u0103n, \u0111\u1ec3 ng\u01b0\u1eddi b\u1ec7nh c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng download v\u00e0 th\u1ef1c hi\u1ec7n.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">V\u1edbi m\u1ee5c \u0111\u00edch t\u1ed1t \u0111\u1eb9p c\u1ee7a chi\u1ebfn d\u1ecbch, Argenx v\u00e0 Sean Brock mong mu\u1ed1n c\u00f3 th\u1ec3 gi\u00fap \u0111\u1ee1 ph\u1ea7n n\u00e0o cho ng\u01b0\u1eddi b\u1ec7nh v\u00e0 t\u0103ng nh\u1eadn th\u1ee9c c\u1ee7a c\u1ed9ng \u0111\u1ed3ng v\u00e0 c\u0103n b\u1ec7nh hi\u1ec3m ngh\u00e8o n\u00e0y.\u00a0<\/span><\/i><b><\/b><\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Impel_NeuroPharma_su_dung_hinh_anh_doc_dao_de_goi_nho_nhung_phat_hien_moi_ve_chung_dau_nua_dau\"><\/span><span style=\"color: #017ab7;\">3. Impel NeuroPharma s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh \u0111\u1ed9c \u0111\u00e1o \u0111\u1ec3 g\u1ee3i nh\u1edb nh\u1eefng ph\u00e1t hi\u1ec7n m\u1edbi v\u1ec1 ch\u1ee9ng \u0111au n\u1eeda \u0111\u1ea7u<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_1929\" aria-describedby=\"caption-attachment-1929\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1929\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2021\/06\/ImpelImage2021.jpg\" alt=\"H\u00ecnh \u1ea3nh s\u00e1ng t\u1ea1o c\u1ee7a chi\u1ebfn d\u1ecbch \u201cReroute Migraine Relief\u201d \" width=\"800\" height=\"665\" \/><figcaption id=\"caption-attachment-1929\" class=\"wp-caption-text\">H\u00ecnh \u1ea3nh s\u00e1ng t\u1ea1o c\u1ee7a chi\u1ebfn d\u1ecbch \u201cReroute Migraine Relief\u201d.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Th\u1ed1ng k\u00ea cho th\u1ea5y r\u1eb1ng 73% ng\u01b0\u1eddi b\u1ecb ch\u1ee9ng \u0111au n\u1eeda \u0111\u1ea7u, \u0111\u1ed3ng th\u1eddi b\u1ecb ch\u1ee9ng bu\u1ed3n n\u00f4n trong khi 29% c\u00f3 d\u1ea5u hi\u1ec7u n\u00f4n. V\u1edbi s\u1ed1 li\u1ec7u tr\u00ean, nhi\u1ec1u nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y ph\u00e1t hi\u1ec7n r\u1eb1ng: C\u00f3 s\u1ef1 li\u00ean quan gi\u1eefa n\u00e3o b\u1ed9 v\u00e0 h\u1ec7 ti\u00eau h\u00f3a, ch\u1ee9ng \u0111au n\u1eeda \u0111\u1ea7u th\u01b0\u1eddng \u0111i k\u00e8m v\u1edbi c\u00e1c b\u1ec7nh \u0111\u01b0\u1eddng ti\u00eau h\u00f3a nh\u01b0 h\u1ed9i ch\u1ee9ng n\u00f4n \u00f3i theo chu k\u00ec, hay b\u1ec7nh li\u1ec7t d\u1ea1 d\u00e0y.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">V\u1edbi nh\u1eefng ph\u00e1t hi\u1ec7n m\u1edbi n\u00e0y, h\u00e3ng d\u01b0\u1ee3c Impel \u0111\u00e3 ph\u00e1t \u0111\u1ed9ng chi\u1ebfn d\u1ecbch marketing d\u01b0\u1ee3c \u201cReroute Migraine Relief\u201d nh\u1eafm \u0111\u1ebfn c\u00e1c nh\u00e2n vi\u00ean y t\u1ebf v\u00e0 b\u1ec7nh nh\u00e2n nh\u1eb1m g\u00e2y s\u1ef1 thu h\u00fat \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 nh\u1edb v\u1ec1 c\u00e1c h\u01b0\u1edbng \u0111i\u1ec1u tr\u1ecb kh\u00e1c gi\u00fap ng\u01b0\u1eddi b\u1ec7nh g\u1eb7p ch\u1ee9ng \u0111au n\u1eeda \u0111\u1ea7u d\u1ec5 ch\u1ecbu h\u01a1n. \u00dd t\u01b0\u1edfng \u201cb\u1ea3n \u0111\u1ed3 nhi\u1ec1u nh\u00e1nh\u201d n\u00e0y th\u1eadt s\u1ef1 \u0111\u1ed9c \u0111\u00e1o v\u00e0 kh\u00e1c bi\u1ec7t \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt chi\u1ebfn d\u1ecbch marketing d\u01b0\u1ee3c n\u00e0y so v\u1edbi th\u1ecb tr\u01b0\u1eddng.\u00a0<\/span> <span style=\"font-weight: 400;\">D\u00f9 \u0111\u00e2y l\u00e0 m\u1ed9t chi\u1ebfn d\u1ecbch kh\u00f4ng d\u00e0nh ri\u00eang cho b\u1ea5t k\u00ec s\u1ea3n ph\u1ea9m n\u00e0o (unbrand), nh\u01b0ng h\u00e3ng d\u01b0\u1ee3c Impel \u0111ang ch\u1edd s\u1ef1 th\u00f4ng qua c\u1ee7a FDA cho d\u00f2ng thu\u1ed1c tr\u1ecb \u0111au n\u1eeda \u0111\u1ea7u c\u1ea5p t\u00ednh qua \u0111\u01b0\u1eddng m\u0169i.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Chi\u1ebfn d\u1ecbch marketing d\u01b0\u1ee3c n\u00e0y \u0111\u01b0\u1ee3c xem l\u00e0 ph\u00e1t s\u00fang \u0111\u1ea7u ti\u00ean c\u1ee7a Impel cho s\u1ef1 tham gia v\u00e0o th\u1ecb tr\u01b0\u1eddng thu\u1ed1c tr\u1ecb \u0111au \u0111\u1ea7u \u0111\u1ea7y ti\u1ec1m n\u0103ng v\u00e0 c\u1ea1nh tranh.\u00a0<\/span><\/i><b><\/b><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Hinh_anh_dep_cua_nhung_chien_binh_ao_trang_la_dong_luc_tich_cuc_trong_phong_chong_dich_COVID-19\"><\/span><span style=\"color: #017ab7;\">4. H\u00ecnh \u1ea3nh \u0111\u1eb9p c\u1ee7a nh\u1eefng chi\u1ebfn binh \u00e1o tr\u1eafng l\u00e0 \u0111\u1ed9ng l\u1ef1c t\u00edch c\u1ef1c trong ph\u00f2ng ch\u1ed1ng d\u1ecbch COVID-19<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<figure id=\"attachment_1930\" aria-describedby=\"caption-attachment-1930\" style=\"width: 785px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1930\" src=\"https:\/\/hedima.vn\/journey\/wp-content\/uploads\/2021\/06\/Untitled-3.jpg\" alt=\"C\u00e1c b\u1ed1t \u0111i\u1ec7n \u0111\u01b0\u1ee3c trang tr\u00ed ph\u00f2ng d\u1ecbch t\u1ea1i H\u00e0 N\u1ed9i\" width=\"785\" height=\"610\" \/><figcaption id=\"caption-attachment-1930\" class=\"wp-caption-text\">C\u00e1c b\u1ed1t \u0111i\u1ec7n \u0111\u01b0\u1ee3c trang tr\u00ed ph\u00f2ng d\u1ecbch t\u1ea1i H\u00e0 N\u1ed9i<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">C\u00f3 l\u1ebd nh\u1eefng ng\u00e0y qua, m\u1ed7i m\u1ed9t ng\u01b0\u1eddi trong ch\u00fang ta \u0111\u1ec1u \u0111ang lo s\u1ee3 v\u1edbi s\u1ef1 quay l\u1ea1i c\u1ee7a \u0111\u1ea1i d\u1ecbch COVID-19. V\u1edbi s\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a nhi\u1ec1u bi\u1ebfn ch\u1ee7ng m\u1edbi, l\u00e2y lan di\u1ec7n r\u1ed9ng trong c\u1ed9ng \u0111\u1ed3ng, h\u01a1n bao gi\u1edd h\u1ebft, \u0111\u00e2y l\u00e0 l\u00fac \u00fd th\u1ee9c ph\u00f2ng ch\u1ed1ng d\u1ecbch c\u1ee7a ng\u01b0\u1eddi d\u00e2n \u0111\u01b0\u1ee3c n\u00e2ng cao.<\/span> <span style=\"font-weight: 400;\">V\u1edbi l\u01b0\u1ee3ng th\u00f4ng tin d\u00e0y \u0111\u1eb7c m\u1ed7i ng\u00e0y, nh\u1eefng s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea s\u1ed1 ca nhi\u1ec5m m\u1edbi v\u00e0 t\u00ecnh tr\u1ea1ng gi\u00e3n c\u00e1ch x\u00e3 h\u1ed9i c\u00f3 th\u1ec3 l\u00e0m ch\u00fang ta c\u1ea3m th\u1ea5y \u201cngh\u1eb9t th\u1edf\u201d. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nh\u01b0ng d\u1ef1 \u00e1n \u201ct\u00f4 m\u00e0u\u201d c\u00e1c b\u1ed1t \u0111i\u1ec7n do H\u1ed9i c\u1ef1u chi\u1ebfn binh th\u1ef1c hi\u1ec7n, mang l\u1ea1i \u00fd ngh\u0129a t\u1ed1t \u0111\u1eb9p v\u00e0 t\u00edch c\u1ef1c, l\u00e0m d\u1ecbu t\u00e2m h\u1ed3n m\u1ed7i ch\u00fang ta.\u00a0<\/span> <span style=\"font-weight: 400;\">Nh\u1eefng h\u00ecnh \u1ea3nh sinh \u0111\u1ed9ng n\u00e0y, kh\u00f4ng ch\u1ec9 h\u01b0\u1edbng d\u1eabn b\u1ea1n c\u00e1c nguy\u00ean t\u1eafc ph\u00f2ng ch\u1ed1ng d\u1ecbch, m\u00e0 c\u00f2n \u0111\u1ec1 cao s\u1ef1 hy sinh c\u1ee7a c\u00e1c nh\u00e2n vi\u00ean y t\u1ebf tuy\u1ebfn \u0111\u1ea7u \u0111ang ng\u00e0y \u0111\u00eam chi\u1ebfn \u0111\u1ea5u v\u1edbi d\u1ecbch b\u1ec7nh. \u00dd t\u01b0\u1edfng c\u1ee7a d\u1ef1 \u00e1n kh\u00f4ng qu\u00e1 m\u1edbi m\u1ebb, nh\u01b0ng k\u1ebft qu\u1ea3 mang l\u1ea1i c\u1ef1c k\u00ec hi\u1ec7u qu\u1ea3 khi d\u1ef1 \u00e1n v\u1eeba c\u00f3 th\u00f4ng \u0111i\u1ec7p \u00fd ngh\u0129a v\u00e0 c\u00e1ch truy\u1ec1n \u0111\u1ea1t: d\u1ec5 nh\u1edb, d\u1ec5 nh\u00ecn, v\u00e0 kh\u00f3 qu\u00ean m\u1ed7i khi ch\u00fang ta nh\u00ecn th\u1ea5y.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">H\u00e3y c\u00f9ng nhau gi\u1eef \u00fd th\u1ee9c t\u1ed1t \u0111\u1ec3 \u0111\u1ea9y l\u00f9i d\u1ecbch b\u1ec7nh s\u1edbm h\u01a1n!<\/span><\/i><\/p>\n<div class=\"bg-margin-for-link\"><input type='hidden' bg_collapse_expand='6a20a5bdd40829020827394' value='6a20a5bdd40829020827394'><input type='hidden' id='bg-show-more-text-6a20a5bdd40829020827394' value='T\u00e0i li\u1ec7u tham kh\u1ea3o'><input type='hidden' id='bg-show-less-text-6a20a5bdd40829020827394' value='Show Less'><a id='bg-showmore-action-6a20a5bdd40829020827394' class='bg-showmore-plg-link bg-arrow '  style=\" color:#017ab7;;\" href='#'>T\u00e0i li\u1ec7u tham kh\u1ea3o<\/a><div id='bg-showmore-hidden-6a20a5bdd40829020827394' >\n<ol>\n<li><a href=\"https:\/\/www.fiercepharma.com\/marketing\/otsuka-creates-space-between-kidneys-and-disease-new-adpkd-ads\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">https:\/\/www.fiercepharma.com\/marketing\/otsuka-creates-space-between-kidneys-and-disease-new-adpkd-ads<\/span><\/a><\/li>\n<li><a href=\"https:\/\/www.fiercepharma.com\/marketing\/argenx-works-celebrity-chef-crafting-downloadable-cookbook-for-mg\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">https:\/\/www.fiercepharma.com\/marketing\/argenx-works-celebrity-chef-crafting-downloadable-cookbook-for-mg<\/span><\/a><span style=\"font-weight: 400\">\u00a0<\/span><\/li>\n<li><a href=\"https:\/\/www.fiercepharma.com\/marketing\/impel-neuropharma-migraine-campaign-uses-map-artwork-to-spotlight-mind-gut-connection-for\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">https:\/\/www.fiercepharma.com\/marketing\/impel-neuropharma-migraine-campaign-uses-map-artwork-to-spotlight-mind-gut-connection-for<\/span><\/a><span style=\"font-weight: 400\">\u00a0<\/span><\/li>\n<li><a href=\"https:\/\/kenh14.vn\/anh-bot-dien-o-ha-noi-khoac-len-minh-hinh-anh-cac-chien-si-chong-dich-covid-19-cung-thong-diep-vo-cung-y-nghia-20210604075448081.chn\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">https:\/\/kenh14.vn\/anh-bot-dien-o-ha-noi-khoac-len-minh-hinh-anh-cac-chien-si-chong-dich-covid-19-cung-thong-diep-vo-cung-y-nghia-20210604075448081.chn<\/span><\/a><span style=\"font-weight: 400\">\u00a0<\/span><\/li>\n<\/ol>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Th\u00e1ng 5 \u0111\u00e3 tr\u00f4i qua v\u00e0 nh\u01b0 th\u00f4ng l\u1ec7, HEDIMA Buzz \u0111\u00e3 quay tr\u1edf l\u1ea1i v\u00e0 h\u1ee9a h\u1eb9n s\u1ebd mang l\u1ea1i nh\u1eefng tin t\u1ee9c, s\u1ef1 ki\u1ec7n n\u00f3ng h\u1ed5i nh\u1ea5t trong th\u00e1ng v\u1eeba qua. H\u00e3y c\u00f9ng nhau \u0111i\u1ec3m qua nh\u1eefng s\u1ef1 ki\u1ec7n n\u00f3ng h\u1ed5i trong th\u00e1ng v\u1eeba qua d\u01b0\u1edbi \u0111\u00e2y nh\u00e9!<\/p>\n","protected":false},"author":13,"featured_media":2031,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[20,37,53,56,57,89],"class_list":["post-1926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-argenx","tag-covid-19","tag-hedima-buzz","tag-impel-neuropharma","tag-influencer-marketing","tag-otsuka"],"acf":[],"_links":{"self":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/1926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/comments?post=1926"}],"version-history":[{"count":0,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/posts\/1926\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media\/2031"}],"wp:attachment":[{"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/media?parent=1926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/categories?post=1926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hedima.vn\/journey\/wp-json\/wp\/v2\/tags?post=1926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}