Strategic Planner in Healthcare Digital Marketing

strategic planner

Job Overview

Strategic Planner is working as the main part of a healthcare digital agency, a strategic planner develops and presents strategic marketing plans for a range of clients and projects. He/she is mainly responsible for developing marketing strategy/ campaign (across online and offline) for brands and companys.

Duties and Responsibilities

  • Get and clarify the brief from the client and understand it deeply.
  • Analyze target audience insights and relevant data.
  • Develop the strategic vision for the campaign.
  • Give guidance to the creative team on strategic direction and vision for the campaign.
  • Define the target, scope, and other relevant parameters for the campaign.
  • Coordinate with account team and design team, digital marketing team, and copy-writer to create a logical, impactful, effective proposal with solution strategies, communication plan, and creative activities in line with the client’s marketing strategy.
  • Present the proposal to the client.
  • Follow up the project.

Skills / Attributes Required

  • At least 3 years in the marketing and advertising field (client or agency).
  • Understanding of branding and communications
  • Logical thinking and analytical skills.
  • Creative and passionate about innovative digital marketing solutions.
  • Excellent communication skills and ability to weave ideas into stories. (English and Vietnamese)
  • Ability to look at both the big picture and details.

Salary and benefits

  • Working in a friendly and supportive environment.
  • Monthly salary and 13th-month salary.
  • Incentive-based on KPI.
  • Award for best performance.
  • Overseas company annual conference.
  • 12 days off, 10 days sick, and public holidays according to state regulations.
  • Private health insurance.


  • Location: Saigon Village, 523 To Hien Thanh, District 10, HCM
  • Time: Monday – Friday: 8:30 – 17:30

Hotline: 090.111.9379  

Tác giả